Genesis: SALES ORIENTATION STAGE OF MARKETING Selling: It refers to an art of persuasion by means of preaching attributes of the products / service so that need can be created among prospective customers and purchase can be made by them. Sales Management: Sales management originally referred exclusively to the Direction of sales force personnel who undertake the responsibility of selling. According to AMA: “Sales management refers to the planning‚ direction‚ and control of personal selling including
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to be done. Most importantly‚ technology in combination with the principles of business applicants‚ data communications‚ shapes the future for decades to come. Point-of-Sales system offers a wide selection of features to improve control of your business and save time spent on inventory‚ purchasing and accounting. Point of sale (POS) systems is electronic systems that provide businesses with the capability to retain and analyze a wide variety of inventory and transaction data on a continuous basis
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Mixing Techniques Creaming Cutting-in Folding Cut and Fold Beating Kneading Stirring Whipping Sifting Creaming Also known as the ’sugar-shortening’ method‚ the sugar and shortening fat are blended together first and then creamed by added mixing. Rubbing one or two ingredients against a bowl with the help of Wooden Spoon or Electric Mixer to make a soft fluffy mixture. Creaming means combining sugar with a solid fat‚ such as butter‚ shortening or margarine. E.g. Butter & Sugar
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|Persuasive Technique |Example |Why used (Purposes) | |Images or figurative language |‘Logging is creating smouldering‚ |If readers can visualise the problem | |Painting a word picture of a scene or |air-polluting wastelands.’ |through the writer’s words‚ they may be | |action; using similes‚ metaphors‚ |‘You can’t ban boxing. The horse has |more likely to support his or
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The main sources of revenue in a hotel are through sales in rooms‚ restaurants and bars. Identify and evaluate other possible sources of revenue. ‘One of the fundamental business concepts is that a company is in business to make money’ (Hales‚ 15:2005). Revenue is the monetary amount that customers pay to receive a product or service and is the first aspect considered when conducting financial analysis as it starts the cash flow process of a company (Hales and Van Hoof‚ 2010). Moyer et al (1995)
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Sales PromotionActivities In NestléBangladesh Ltd Introduction Sales Promotion is a most commonly used phenomenon in today’sbusiness world. It’s two way benefit is that it helps to increasesales as well as it increases customer loyalty. So most of thebusiness firms consider it as an important marketing tools. NestléBangladesh Limited is food and beverage manufacturer. It is thesubsidiary of it’s mother company world’s largest food andbeverage manufacturer Nestlé S.A. Before going to thediscussion
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Separation Techniques Aim: To separate a mixture of Iron filings‚ CaCO3‚ NaCl into their pure substances. Apparatus: • 2x 150ml beakers • 1x 150Ml Beaker • Magnet • Matches • Evaporating basin • Bunsen Burner • Water • Funnel • Retort stand • Funnel Paper • Sieve • Iron Filings • CaCO3 • NaCl • tripod • Gauze Mat • Cling Wrap • Saftey Goggles Method: 1. Gather Apparatus and the mixture of Iron‚ CaCO3 and NaCl. 2. Weigh beaker and mixture. 3. Use magnetic
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DRAMATIC TECHNIQUES Speech directions: Words in brackets that tell the actor how to say the lines. This helps us to understand the feelings of the character easily. Asides: When a character temporarily turns away from another character and speaks directly to the audience. This helps us to understand a character’s real feelings at a particular moment in a play. It is often used for humour or to help us empathise with a character. Entrance and exits: It is important to notice when characters
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seem allow both interviews to return to subject matter that Noel had perhaps not been as forthcoming about beforehand. Parkinson leads more to towards the style that would be beneficial to those in organizations; he uses a selection of questioning techniques. He tends to use more reflective questions in order to register interest and to try and get more information from Noel followed by probing questions to ensure that he does indeed get a more well-rounded answer. Ross on the other hand is a fan of
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of a sales manager are many and varied. They may be classified under the following three heads: 1. Managerial /executive duties or functions 2. Administrative duties or functions 3. Miscellaneous duties or functions 1) MANAGERIAL / EXECUTIVE DUTIES OR FUNCTIONS The main function of the sales manager is the management of sales operations including sales programmes and sales personnel. The management of sales programmes includes establishment and developing short-term and long-term sales policies
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