Administration Retail Operations – BBARO Semester 6 CA0032 – Retail Services Management (4 credits) (Book ID: B1143) ASSIGNMENT- Set 1 Marks 60 Note: Each Question carries 10 marks. Answer all the questions. 1. Explain the importance of Service marketing. What are the basic differences between the marketing of goods and services? 2. Describe the employees’ role in service delivery. 3. Write a brief note on “extended service marketing mix for Retail” 4. What is meant by “service blueprint”? Explain
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ON ‘RISE OF SERVICE SECTOR IN INDIA’ SUBMITTED TOSUBMITTED BY: MANASWINI ACHARYA SUSHMA (14PGDM013) SHRESHTHA (14PGDM053) DINESH GUPTA (14PGDM016) ANGAD SINGH (14PGDM003) Abstract: This paper presents an overview of how the service sector has risen in India
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GAP Analysis: A technique that businesses use to determine what steps needed to be taken in order to move from its current state to its desired‚ future state. Also called need-gap analysis‚ needs analysis‚ and needs assessment. Gap analysis consists of (1) listing of characteristic factors (such as attributes‚ competencies‚ performance levels) of the present situation ("what is")‚ (2) listing factors needed to achieve future objectives ("what should be")‚ and then (3) highlighting the gaps that
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December 16‚ 1998 Retail Financial Services in 1998 Delivery of retail financial services in the US was undergoing substantial realignment. With the relaxation of regulatory constraints on traditional financial intermediaries—banks‚ mutual funds‚ insurance companies‚ and brokerages—products and services were becoming increasingly similar. Banks and insurance companies were selling mutual funds‚ and Fidelity and Schwab were offering a full line of banking products and services‚ although unbundled
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CSR Gap Analysis of the GAP Gap Inc prefaces their 2004/5 CSR report with the question: what is a company’s role in society? Their answer is that a company ‘only realizes its full potential when it embraces its role as a global citizen’. This raises two interesting points; the first is that the answer to the question ‘what is a company’s role in society?’ will be conditioned by normative assumptions about business/government relations in a firm’s country of incorporation. David Detomasi
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Gap analysis of Indigo airline: On time every time. Indigo promotes three major things as a part of its advertisisng- on time performance‚ affordable fares and hassle free passenger experience. There are many factors that affect passengers such as‚ flight delays‚ misbehaviour by staff‚ etc. and they result in a complaining behaviour. Whereas‚ there are so many situations wherein situations can‟t be controlled such as‚ weather problems‚ technical fault‚ etc. Although these situations are not in
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The Gap model of service quality was developed by Parasuraman‚ Berry and Zeithaml (1985)‚ and more recently described in Zeithaml and Bitner (2003). It has served as a framework for research in services marketing‚ including hospitality marketing‚ for over two decades. The model identifies four specific gaps leading to a fifth overall gap between customers’ expectations and perceived service. The five gaps Customers have expectations for service experiences and they use them to measure
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Gap Analysis- Parameters to Measure Service Quality Apr 6‚ 2010 Paulami Roy The Gap Model - Canada Small Business Financing Program The Gap Model is an effective tool for identifying and rectifying service quality and service delivery gaps. Service marketing is inherently different from product or goods marketing. Services are distinctively characterized by their intangible‚ heterogeneous‚ inseparable and perishable nature. A service marketer builds his marketing strategies on five service quality
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Measuring Customer Expectations of Service Quality: case Airline Industry Logistics Master ’s thesis Ekaterina Tolpa 2012 Department of Information and Service Economy Aalto University School of Economics Measuring Customer Expectations of Service Quality: case Airline Industry Master’s Thesis Ekaterina Tolpa 06.06.2012 Information and Service Management Approved in the Department of Information and Service Economy _____________ and awarded the grade _______________ _________________________________________
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PROJECT REPORT ON FINANCIAL ANALYSIS OF IT SERVICES SECTOR (SONATA vs INFOSYS) Under the Guidance of: Dr. Sandeep Goel 13/09/2010 Group-9‚ PGPM-2010 Sec-A Nipun Goel(10P035) Atul Bucha(10P013) Manu Kulkarni(10P028) Vaibhav Goyal(10P058) Harsh Maru(10P018) Dheeraj Nagpal(10P015) ACKNOWLEDGEMENT We wish to express our sincere gratitude to Dr.Sandeep Goel for providing us an opportunity to do our project work on “FINANCIAL ANALYSIS OF IT SERVICES SECTOR (INFOSYS vs SONATA)” .This
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