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    Orientation Program by HRM

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    COMPANY & DESIGN A NEW EMPLOYEE ORIENTATION PROGRAMME THAT CAN MAXIMIZE THE NEW EMPLOYEES UNDERSTANDING ON THE COMPANY’S CORPORATE CULTURE PREPARED BY: WARDATU QISTINA AWANG BA4D 2012698374 ABDULLAH FAIRUZ BIN ISMAIL @ SAID BA4D 2012549501 PREPARED FOR: MADAM AZIZAN BINTI ZAINUDDIN 3 NOVEMBER 2014 TABLE OF CONTENTS CONTENTS PAGE 1.0 ACKNOWLEDGEMNET 1 1.0 INTRODUCTION: BACKGROUND OF KENTUCKY FRIED CHICKEN (KFC) 2 1.2 GENERAL UNDERSTANDING ABOUT ORIENTATION PROGRAMME 3 - 6 1.3 KFC’S

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    The Best of Disney’s Marketing Strategies The Walt Disney Company or just Disney‚ as it is popularly called‚ is one of the largest media conglomerates in the world. What are the marketing strategies behind its astounding success? Here are a few. * Segmenting and targeting – Disney uses geographic‚ demographic and psychographic segmentation. In other words‚ it uses multi-segment targeting. Although it may seem like Disney targets only kids‚ Disney’s target market is the whole family. Walt Disney

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    best encapsulates the marketing mix? | |[pic] |Marketing comprises product decisions‚ pricing strategy‚ promotion and distribution. | |[pic] |Marketing comprises product decisions‚ sales strategy‚ PR and distribution. | |[pic] |Marketing comprises product decisions‚ sales strategy‚ promotion and personnel policy. | |[pic] |Marketing includes product decisions

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    QUESTION1. How are the four functions of management related to the five skills of management? Use example to clarify your answer. Answer1.There are some function which are similar with the five skills. Firstly‚ when manager make plan to reach the goal after that decisions are taken by the management various field. For example‚ In the company if they need to hire 20% employees then they set the limit of employees after that they select the employees who have knowledge and experience about that field

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    Marketing Management By Philip‚ Kevin Lane Keller‚ Abraham Koshy‚ Mithileshwar Jha logo copy.tif SUMMARY by Chapter 6 Analyzing Consumer Markets Since marketing starts from the customer‚ it is of primary importance to understand the psyche of the customers and their buying motives. This chapter talks about the various behavioural patterns that govern the decision making process of a customer. A marketer needs to understand these factors affecting the customer’s purchase decisions

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    Using the 5 Themes of Geography‚ it makes it possible to look at countries and be able to navigate around them without actually being there. They help us learn about the country and the people who live there and how they are able to live there from the resources they make. It allows geographers to look deeper into the country instead of just looking at a map. By using Location‚ the first of the 5 Themes of Geography‚ geographers are able to give a specific physical point on Earth to describe where

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    and more people focus the importance of concept of Marketing because it has already improved the people’s viewpoint which how to deal the business. However‚ one of the most persistent conceptual problems in marketing is its definition. In the light of Philip Kotler‚ marketing definition consist of social definition and managerial definition. (Kotler‚ 2000‚ p7-8). According to the British Chartered Institute of MarketingMarketing is the management process responsible for identifying‚ anticipating

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    Production Concept in Marketing Management Every company may have different outset and way of thinking towards production of their product. Some may think that if a product is manufactured in bulk‚ it may be made available at number of places and would in turn help the sales to high. Such companies concentrate on mass production and distribution to multiple points. Such products are available at cheap rates to consumer. On the other hand many companies would think that manufacturing less but

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    Employee Orientation “A good employee orientation helps everything to make sense. When things make sense to us‚ (i.e. when we understand) we feel more confident. Confidence‚ in turn leads to a positive attitude. A positive attitude increases our capacity for learning and it is infectious and therefore is self-reinforcing.” (Troughton) "Employee orientation should be an on-going learning process"‚ according to the Novia Scotia‚ Canada government‚ which employees thousands of employees. The

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    Different approaches to Leadership and its role in Management Introduction:- - Leadership:- Leadership has been described as “a process of social influence in which one person can enlist the aid and support of others in the accomplishment of a common task". Leadership occupies the central position in Management. Leadership is visible‚ yet seems to baffle diagnosis‚ its construction and synthesis from out of the perceived elements. George.R.Terry believed leadership is the activity of influencing

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