1. Discuss the unique selling point of the Acorn House Restaurant
SCHOOL OF ECONOMIC AND BUSINESS
RESTAURANT MANAGEMENT (BE33403)
CASE STUDY: ACORN HOUSE RESTAURANT
LECTURER: Miss Juliana Anak Langat
Name: Tam Tsae Hong
Matrix number: BB11110595
1. Discuss the unique selling point of the Acorn House Restaurant.
The unique selling point of the Acorn House Restaurant (AHR) is this is an ecofriendly restaurant. The earth pollution is beginning increasing then Acorn House is an exciting new restaurant venture that can save our earth and aims to be 'carbon neutral'. AHR team has gone to great lengths to ensure each decision has a minimum impact on the environment. Nowadays people also have improve their environmental awareness, the ecofriendly became the unique selling point of Acorn House Restaurant. For example, AHR had always recycled, tried to conserve energy in their own homes, organic materials and use ethical product. AHR will purchase organic food and all vegetables from sustainable farmers, they will avoid industrial faming and they also will identify the meat suppliers that use positive animal husbandry. AHR are preferred to import their material, cutlery and so on by boat rather than plane because boat can save on excess of transportation. Besides that, customers also can discover the ecofriendly concept from the restaurant design, furniture, and cutlery and so on. The furniture such as tables is made from sustainable Norwegian wood and the chair tops are recycled plastic, whilst the chair legs are 80% recycled stainless steel. In addition, the take-away packaging is from recycled materials and fully biodegradable, the kitchen pass is made from recycled resin plastic, glasses are from recycled glass and even the wall paint is organic to ensure minimum impact on the environment and the menus are printed on re-cycled paper using vegetable ink. AHR are the restaurants that use all the fresh produce are sustainable and locally sourced and seasonality menu, it is because their dish is need to dependent on
RESTAURANT MANAGEMENT (BE33403)
CASE STUDY: ACORN HOUSE RESTAURANT
LECTURER: Miss Juliana Anak Langat
Name: Tam Tsae Hong
Matrix number: BB11110595
1. Discuss the unique selling point of the Acorn House Restaurant.
The unique selling point of the Acorn House Restaurant (AHR) is this is an ecofriendly restaurant. The earth pollution is beginning increasing then Acorn House is an exciting new restaurant venture that can save our earth and aims to be 'carbon neutral'. AHR team has gone to great lengths to ensure each decision has a minimum impact on the environment. Nowadays people also have improve their environmental awareness, the ecofriendly became the unique selling point of Acorn House Restaurant. For example, AHR had always recycled, tried to conserve energy in their own homes, organic materials and use ethical product. AHR will purchase organic food and all vegetables from sustainable farmers, they will avoid industrial faming and they also will identify the meat suppliers that use positive animal husbandry. AHR are preferred to import their material, cutlery and so on by boat rather than plane because boat can save on excess of transportation. Besides that, customers also can discover the ecofriendly concept from the restaurant design, furniture, and cutlery and so on. The furniture such as tables is made from sustainable Norwegian wood and the chair tops are recycled plastic, whilst the chair legs are 80% recycled stainless steel. In addition, the take-away packaging is from recycled materials and fully biodegradable, the kitchen pass is made from recycled resin plastic, glasses are from recycled glass and even the wall paint is organic to ensure minimum impact on the environment and the menus are printed on re-cycled paper using vegetable ink. AHR are the restaurants that use all the fresh produce are sustainable and locally sourced and seasonality menu, it is because their dish is need to dependent on