Preview

Amazon

Good Essays
Open Document
Open Document
2812 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
Amazon
Amazon.com Research BUS100

Amazon.com, inc. (Amazon.com) is an online retailer and a web service provider, which has emerged as a leader in the e-business world. Originally, the company began as a website that sold books at discount prices, now Amazon.com has evolved into a marketplace for the world. Jeff Bezos who is the founder and CEO of Amazon.com wanted a name for his company that began with "A" so that it would appear early in alphabetic order. He began looking through the dictionary and settled on "Amazon" because it was a place that was "exotic and different" and it was the river he considered the biggest in the world, as he hoped his company would be. Since 2000, Amazon's logotype is an arrow leading from A to Z, representing customer satisfaction as the narrow forms a smile. His goal was to have every product in the alphabet. The company is into providing products which includes apparels, auto and industrial items, beauty and health products, electronics, grocery, books, games, jewelry, kids and baby products, movies, music, sports goods, toys, tools and others. In other words, amazon.com sells everything in certain ways. The company also provides a number of services including home delivery and shipping, credit card and other financial services, website hosting and other web related services. It offers its merchandise through company-owned retail websites. The company, along with its subsidiaries, operates in North America and other international locations: Canada, United Kingdom, Germany, France, Italy, Spain, Japan, and China. It may also launch websites in Netherlands, Sweden, and India. It also provides international shipping to certain countries for some of its products. Jeff Bezos opened the virtual doors of Amazon.com's online store in July 1995. The company was incorporated in 1994 in the state of Washington and reincorporated in 1996 in Delaware. The Company's principal corporate offices are

You May Also Find These Documents Helpful

  • Better Essays

    Amazon.com is a publicly traded worldwide online retail company founded by Jeff Bezos on July 5, 1995 in Seattle, Washington. The company originally began as an online bookstore as Bezos felt there was a high demand for literature, and books had a low price point and a huge selection of titles available in print. Technological innovation drives the growth of Amazon.com to offer customers more types of products, more conveniently and at lower prices. Since 1995, Amazon has significantly expanded its product selection, international retail websites, and worldwide network of fulfillment and customer service centers. Today, Amazon retail websites offer everything from toys and video games to MP3 downloads and collectible items (amazon.com, 2014). Amazons business model is fairly simple; to sell various products and goods online at an affordable cost to consumers. Amazon has managed to not only achieve this business model but they have also managed to consistently expand and become the largest online retailer to date. To keep up with global demand, Amazon had to expand its products and services offered while continuing to forecast consumer’s needs. “In 2000, Amazon.com began to offer its best-of-breed e-commerce platform to other retailers and to individual sellers. Today, hundreds of thousands of world-class retail brands and individual sellers increase their sales and reach new customers by leveraging the power of the Amazon.com e-commerce platform. Partners work with Amazon Services to power their e-commerce offerings from end-to-end, including technology services, merchandising, customer service, and order fulfillment. Other branded merchants leverage Amazon.com as an incremental sales channel for their new merchandise. Over 2 million third-party sellers participate in Amazon where they offer new, used, and…

    • 891 Words
    • 3 Pages
    Better Essays
  • Powerful Essays

    Capstone Project Bus599

    • 2781 Words
    • 12 Pages

    Amazon.com is an organization that offers a broad range of services to consumers and is considered an online leader of pure-plays - pure online merchants. Amazon.com was founded in July of 1995 with a mission to fully utilize the Internet to make book buying fast, easy, and all in all, a very enjoyable experience. They currently have 29 million customers in 160 different countries, making Amazon.com one of the leading online merchants. It is rated third in business-to-consumer online revenue as of June 20, 2000. Amazon.com represents the ideal e-Commerce company. It was one of the first to demonstrate the potential for "virtual" upstarts and turned the market on end - even leading the "bricks and mortar" companies.…

    • 2781 Words
    • 12 Pages
    Powerful Essays
  • Better Essays

    Bus 320 Final Paper

    • 1741 Words
    • 7 Pages

    Founded in 1995 by Jeff Bezos, Amazon.com has become one of the largest known online stores in the world. In 1995, Amazon.com sold its first book online, which was shipped from Bezos’s garage in Bellevue, Washington (Amazon.com Mission Statement, 2012). Many may not know that Amazon.com had a slow start because their online layout was not appealing. Within a few years Bezos attracted a few investors who took interest in his venture and invested approximately $140,000. Bezos decided to use the money to create a more appealing website to attract more customers. The sales for the next three years surpassed Bezos’s expectations. After analyzing the sales data, he found that people were not only purchasing domestically, but also from around the world. Amazon.com has grown from a small company to a worldwide business in just a few short years. This rapid growth requires a company to reevaluate how it does business if it plans to expand or maintain its marketplace for the future.…

    • 1741 Words
    • 7 Pages
    Better Essays
  • Better Essays

    Nonetheless, Amazon was incorporated in 1995. It offers online retailing services to customers across the world. Amazon focuses on convenience, selection, and price. In addition to the direct retailing services, the company allows other small and medium sized businesses to sell their products through the company’s websites. The customers and business are able to complete their orders and transactions in Amazon’s websites. Other individuals such as authors, musicians, and filmmakers are also able to sell their products using the same platform. Millions of products are offered through the website. The website may be accessed through PCs, and even mobile applications. The core segments of the company include the…

    • 1627 Words
    • 5 Pages
    Better Essays
  • Better Essays

    Jeff Bezos started Amazon, a fortune 500 company based in Seattle Washington, in 1995. Amazon offers everything from books and electronics to tennis rackets and diamond jewelry. Big name retailers now work with Amazon services to power their E-commerce offerings including Tech services, merchandising, customer service, and order fulfillment. Incorporated in 1971 as Borders Books, Borders became the nation’s second largest retailer of books, music, and other educational, informational, and entertainment products. Borders was associated with superstores catering to book and music lovers, with a wide selection of hard to find titles and tapes, and varying electronic media.…

    • 1151 Words
    • 5 Pages
    Better Essays
  • Powerful Essays

    Comparing Two Businesses

    • 2306 Words
    • 10 Pages

    Amazon.com, Inc. (NASDAQ: AMZN) with a +$100 billion market capitalization is a multinational electronic commerce company headquartered in Seattle, Washington, United States. It is the world's largest online retailer. Amazon has separate websites for the following countries: United States, Canada, United Kingdom, Germany, France, Italy, Spain, Japan, and China. It may also launch websites in Netherlands, Sweden, and India. It also provides international shipping to certain countries for some of its products. Jeff Bezos founded Amazon.com, Inc. in 1994, and the site went online in 1995. It is named after the Amazon River, one of the largest rivers in the world. Amazon.com started as an online bookstore, but soon diversified, selling DVDs, CDs, MP3 downloads, computer software, video games, electronics, apparel, furniture, food, and toys. Amazon uses the internet as the sole method for selling goods to its consumers. Amazon's competitors, such as Barnes and Noble, and Borders use brick and mortar as their main distribution channel. This method of using many store fronts is extremely costly. Stores such as Borders and Barnes and Noble have very high overheads because they pay premium rents to be in central locations, and must pay salaries to sales representatives. Amazon does not share this same high overhead, which gives Amazon a competitive advantage. This advantage is a result of the fact that Amazon's business model allows for a central distribution center in an area where the rent is low. As a result, they are able to sell their products for a…

    • 2306 Words
    • 10 Pages
    Powerful Essays
  • Better Essays

    Leadership at Amazon.com

    • 1141 Words
    • 4 Pages

    Amazon.com is an internet giant in terms of e-commerce. It was incorporated by Jeff Bezos in 1994 under the name Cadabra. In 1995 he changed the name to Amazon because he decided the former sounded too similar to “cadaver” and because he wanted a name beginning with “A” so it would potentially be at the top of any search results returned in alphabetical order. Amazon.com has headquarters in Seattle, Washington but has retail websites across the globe. It is the world’s largest internet company. Jeff Bezos has a solid reputation that is appreciated by colleagues, employees, and customers alike. Forbes magazine touts his status as “our greatest living CEO” while his employees perhaps know him best for leaving an empty seat open at conference meeting tables. The empty chair is symbolic of the customer at Amazon.com and Bezos often refers to it as “the most important person in the room” (Hartung 2013). While many leaders in retail recognize the importance of customer satisfaction, by making the customer an active presence at meetings Jeff Bezos sends a powerful message to his constituents.…

    • 1141 Words
    • 4 Pages
    Better Essays
  • Best Essays

    Amazon.com is an American e-commerce company based in Seattle, Washington. Founded in 1994 by Jeff Bezos. Launched in 1995, Amazon.com began as an online bookstore before diversifying its product lines by adding VHS, DVD, music CDs, MP3s, computer software, video games, electronics, apparel, furniture, food, toys, and more. Amazon has since established separate websites in Canada, the United Kingdom, Germany, Austria, France, China, and Japan. Since starting out in his garage in Bellevue, Washington, Jeff Bezos has gone on to form one of the greatest ecommerce sites the internet has ever seen. (Gleick, 2014)…

    • 3136 Words
    • 11 Pages
    Best Essays
  • Powerful Essays

    Amazons mission and goal is “ to be earth 's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online.” (http://phx.corporate-ir.net/phoenix.zhtml?c=97664&p=irol-faq#14296). Their business summary states “Amazon.com, Inc. operates as an online retailer in North America and internationally. It operates retail Websites, such as amazon.com and amazon.ca. The company serves consumers through its retail Websites and focuses on selection, price, and convenience. It also offers programs that enable sellers to sell their products on company 's Websites, and their own branded Websites. In addition, the company serves developers and enterprises through Amazon Web Services, which provides access to technology infrastructure that developers can use to enable virtually various type of business. Further, it manufactures and sells the Kindle e-reader. Additionally, the company provides fulfillment services; miscellaneous marketing and promotional agreements, such as online advertising; and co-branded credit cards. Amazon.com, Inc. was founded in 1994 and is headquartered in Seattle, Washington.” (http://finance.yahoo.com/q/pr?s=AMZN+Profile).…

    • 1175 Words
    • 5 Pages
    Powerful Essays
  • Good Essays

    Amazon Long Tail

    • 730 Words
    • 3 Pages

    Amazon.com is a Fortune 500 e-commerce company based in Seattle, WA. Amazon was one of the first big companies to sell goods over the Internet. The company was founded by Jeff Bezos in 1994, and launched in 1995. They started out as an online bookstore and then quickly diversified by adding other items, such as VHS tapes and DVDs, music CDs, software, video games, electronics, MP3s, clothing, furniture, toys and even food items.”…

    • 730 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Amazon is an online based selling business. Amazon.com sells thousands of items ranging from clothing, beauty products, books, electronic, plus so much more (“Essortment”, 2011). Amazon was founded by Jeff Bezos in 1994, focusing on the selling of books (“Essortment”, 2011). Following the creation of Amazon investors took interest, putting money into website design and expanding the range of items sold (“Essortment”, 2011). The decision to sell a variety of items brought success but in 2001 revenue had dropped and employees were being laid off (“Essortment”, 2011). Bezos, the original founder, came up with the idea of recruiting companies to sell their products through the Amazon website, this move generated the needed sales to get Amazon back on its feet and generate profits for all companies involved (“Essortment”, 2011).…

    • 517 Words
    • 3 Pages
    Good Essays
  • Powerful Essays

    AMAZON- is a american electronic commerce and cloud computing company based in Seattle Washington that was first started on the 4th of July 1994 by a gentleman named Jeff Bezos. this company is currently the largest internet retailer in the world. amazon also works alongside other retail companies including the uk the service provides a huge range of products such as BOOKS, DVDS AND MUSIC, HOME AND GARDEN PRODUCTS, HEALTH AND BEAUTY ITEMS along with a lot lot more.…

    • 1528 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    Amazon vs. Ebay

    • 584 Words
    • 3 Pages

    Jeff Bezos established Cadabra.com in 1994, and then in 1995, Bezos changed the name of the company to Amazon.com. The company marketing started in 1997; the company began with an online bookstore. In 1998, Amazon gradually expanded their products and domain. In 1999 Amazon cooperated with Sotheby's companies to start an online auction. Amazon also cooperates with Toys’R’us.com to establish a co-branded toy and video game store. At the same time, Amazon added a French and Japanese language site. However, because of restructuring plans, Amazon decided to decrease 15% staff. In 1998, AOL became a marketing partnership. Amazon purchased some assets from Egghead.com. In addition, in 2001, Amazon also made a deal with Borders in order to provide service, inventory, and fulfillment for Borders.com. Subsequently, Amazon launched its clothing sales which included hundreds of retailers such as Nordstrom, the Gap, and Land’s End in 2002.…

    • 584 Words
    • 3 Pages
    Good Essays
  • Good Essays

    Amazon was founded in 1994 by Jeff Bezos, who is still the head of the company at the time. Based in Seattle, Amazon started out as an online bookseller and went on to become the world 's largest non-travel e-commerce business. Once the website was established as a bookseller, it was a logical step into the sale of other entertainment products, such as music and films, and also into the hardware used to deliver home entertainment.…

    • 1498 Words
    • 6 Pages
    Good Essays
  • Better Essays

    Value Chain Analysis

    • 2679 Words
    • 8 Pages

    The company was founded in 1994 by Jeffery P. Bezos. In the early years of Amazon they were mostly known for selling books. The idea behind it was that traditional brick-and-mortar stores could not hold more than a few hundred thousand books, whereas Amazon being an online store could hold an infinite amount of books (“History of amazon.com,”). Since its early days of being an online book store Amazon as grown to become a fortune 500 company with a global reach. Amazon operates in over 10 countries worldwide with over 88,000 employees (“Inside amazon,”). Amazon is one of the most visited sites in the world, with over 500,000,000 monthly visitors, and over 100 million active members (“Top 15 most popular websites”, 2014).…

    • 2679 Words
    • 8 Pages
    Better Essays