Businesses worldwide want to create a close bond with their customers which provides customer satisfaction and a business to customer relationship which provides loyalty, trust and profit as well as a competitive advantage.If a business such as ASOS offer good customer service and customers are pleased with their service as well as delivery, products etc then they may always shop with ASOS due to their convenience and good customer service. Internet Marketing allows business to evaluate demand and see whether the strategies they use are of good customer satisfaction. This blog will explain the effectiveness of internet marketing in meeting customer needs by looking at the advantages and disadvanatges of internet marketing.
Internet Marketing enables ASOS to meet the needs and wants of their customers more effectively as customers are able to access the site and ASOS online store 24/7 which is efficient and meets the needs and wants of a customers. Internment marketing also enables ASOS to identify their markets and allows ASOS to do product research as well in order to attract their potential customers and meet their wants and needs via the online business as