DESCON ENGINEERING LIMITED
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18-KM, Ferozpur Road, Lahore
Submitted to:
Ms.Naima Khurshid (Lecturer)
Submitted by:
Munsaf Ali
CIIT/MBA-FA09-001
Date of Submission:
AB-CD-2010
COMSATS Road, Off G.T. Road, Sahiwal.
Table of Contents
Executive Summary 1
Chapter No.1 2
Introduction & Background of Descon Engineering LTD 2 1.1 Vision 4 1.2 Mission Statement 4 1.3 Core Values 4 1.2. Organizational Chart 5
Chapter No.2 6
SWOT Analysis 6 2.1 Strengths 6 2.1.1 Quality Systems and Best Practices 6 2.1.2 Established Global Clientele 6 2.1.3 Strong Market Position 6 2.1.4 Experienced staff with proven track record 6 2.1.5 Human Resource Mobilization 7 2.2 Weaknesses 7 2.2.1 Nepotism 7 2.2.2 Lack of coordination and communication in PP&A dept 7 2.3 Opportunities 7 2.3.1 Expansion of Refining Operations 7 2.3.2 Expansion through Inorganic Growth 8 2.4 Threats 8 2.4.1 Regulatory Risk 8 2.4.2 Economic slowdown 8 2.4.3 Competition Risk 8 2.5 Marketing Strategies 9 2.5.1 Marketing Mix 9 2.5.2 Competitive Strategy 12 2.6 Business Process Analysis 13 2.6.1 PP&A dept. in DHQ of Descon 13 2.6.2 Introduction 13 2.6.3 Interview 14 2.6.4 Interview Appraisal Form 14 2.6.5 File generation 14 2.6.6 MPSCS Entry 15 2.6.7 CMPS Entry 15 2.6.8 Call for departure 15
Chapter No.3 17
Duties 18 3.1 Searching existing files: 18 3.2 Completion of files: 19 3.3 File completion process for existing applicants: 19 3.4 File completion process for new applicants 20 3.5 Excel sheet 20 3.6 Interview for DAS 20 3.7 MPSCS 21 3.8 Making calls 21 3.9 Scanning 22 3.10 CMPS 22 3.11 Problems Encountered 23 3.12 My vision of DEL 23 3.13 Recommendation: 23 3.14 Impact of internship on my life 24
Glossary 25
Table of Figures
Fig 1.1………………………………………………………………………………………05
Fig 2.1………………………………………………………………………………………16