In order to deliver a passionate, charismatic presentation, it is necessary to carefully rehearse and prepare beforehand. As introduced by “Preparing to Be Real,” there are several strategies during rehearsal which can help better connect the speaker with the material and his/her charisma: (1) find and rehearse its essence, by running through the high-level structure of the speech in a short duration
(learning what’s important and what’s not), (2) focus on the opening story, by providing a concise, compelling introduction which relates to the overall theme of the talk (paying attention to emotional language and signals, and paring down irrelevant details), (3) practice the big emotional stretch, by transitioning among the emotional spectrum from happy to sad (becoming more comfortable with big feelings, facial expressions, gestures, and motions), (4) babble to increase nonverbal skills, by delivering the essence speech with nonsense phrases, gestures, and body language to convey meaning (learning to demonstrate charisma and becoming comfortable with our emotional attitudes), (5) put on a persona, by taking the role of another person to allow the speaker to become much more expressive (finding someone who engages you imaginatively and emotionally), and (6) learn from the best, by watching
Martin Luther King Jr. give his “I Have a Dream speech” and following his dramatic starts and endings.
Once the speaker has practice several of these techniques, it is important to practice the entire speech in his/her personal style while retaining the expressiveness attained through the exercise. Only then can the speaker become much more powerful, charismatic, and most importantly, authentic.
It is important to prepare a story. In “Leading Words: How to Use Stories to Change Minds and
Ignite Action,” there are several steps to help develop an engaging, powerful story to spur change: (1) have a clear purpose, in order to move others to