Introduction Dubai based Emirate airlines, is among the most successful airlines in the world. This is the largest airline from the Middle East that had played a vital role in shaping up the Emirate state from a, oil rich Emirate to a global tourism destination.
After UAE independence in 1974, Dubai along with other Emirates were served by Gulf Air. In 1985 when Gulf Air reduced its flights to and from Dubai, the ruling elite at Dubai realized, to have an exclusive airline for Dubai , hence Emirate Airline (having just two carriers at that time) was born with an initial investment of US $ 10 Million from the government. The 1st ever flight departed to Karachi on 25th October. In 1987 it started its European operation with flights for London and Frankfurt. Emirate airline had kept on almost doubling itself every three years with an average growth rate of 25% annually. Presently not only it is serving 100 destinations also across 60 countries but also had won countless prestigious awards and tributes.
Emirate airlines, is the part of the bigger multinational company namely Emirate group, with a range of individual companies, serving various international travel and tourism industry. Emirate airlines comprises of; Emirate airlines, the biggest airline of Middle East; Dnata, an aviation service company providing ground handling services; Emirates Holidays, provide
Links: with all other functional areas. ADMINISTRATION The department handles all the manufacture related data ,following are the functions performed by this department :- * Managing. * Reception. * Clerical work. * Overview of quality control Equipment. CONCLUSION Every company starts either with a small idea or to fill an existing demand gap. The closure of Gulf Air created the gap and Emirates Airline was born. Their competitive advantage was their low cost structure. They had innovative ideas for reducing the cost structure and used latest technologies. The quality of service was good with youngest fleet as compared to other existing airlines. The management was efficient and did not follow any orthodox model of unnecessary hierarchies and board of directors. The management was small and quick in taking decisions. The employees were treated as a family rather than normal worker. Overall, they had all the building blocks of good quality, innovative, customer responsiveness and were efficient.