Appendix A – Sample Questionnaire
University of the East
Manila
Dear Respondents, We are students from Entrepreneurial Venture 1 Business Planning subject. This survey questionnaire is a part of our subject requirement that is to gather information on our proposed product. Your response to this survey is in planning the necessary information we need in our market research. This survey will take only 2-5 minutes to complete. All your responses will be kept confidential. Please do not leave any item unanswered.
The Researchers
Name(optional): _____________________ Daily allowance: _______________
Age: ___________ Year Level: ____________ Course: _____________
1. Do you like the product?
Yes No
1.1 If yes, what attribute(s) of the product do you like?
Taste Nutritional Value
Size Appearance
Shape Others, please specify: _________ 1.2 If no, what attribute(s) of the product you don’t like?
Taste Nutritional Value
Size Appearance
Shape Others, please specify: _________
2. What vegetable(s) chips do you prefer? Potato
Squash
Ube
Cassava
Sweet Potato
Others, please specify: _________
3. What packaging size do you prefer?
25 grams
50 grams
100 grams
Others, please specify: _________
4. How much are you willing to pay for the product?
P 10.00
P 15.00
P 20.00
P 25.00
5. What flavor do you prefer?
Cheese
Barbeque
Sour Cream
Salt
6. How often will you buy the product?
Everyday
Once a week
Twice a week
Others, please specify: _________
7. Please rate our product accordingly. Check the box that corresponds to your answer.
ASPECT | EXCELLENT | VERY GOOD | GOOD | NEEDSIMPROVEMENT | REMARKS | Nutritional Value | | | | | | Taste | | | | | | Appearance | | | | | | Flavor | | | | | |
Appendix B – Tabulation of Survey Results
Presentation of Data
Table 1. Profile of the