Event Management

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INDEX

|S.NO. |CONTENT |PG.No. |
|1. |Event Management |3 |
|2. |Industry Overview |5 |
|3. |Interaction with an Entrepreneur |10 |
|4. |Events Conducted by Archies |19 |
|5. |SWOT Analysis |22 |
|6. |Future Development |24 |

EVENT MANAGEMENT

Event management is the application of project management to the creation and development of festivals, events and conferences. Event management involves studying the intricacies of the brand, identifying the target audience, devising the event concept, planning the logistics and coordinating the technical aspects before actually launching the event. Post-event analysis and ensuring a return on investment have become significant drivers for the event industry.
Event management offers a glamorous avenue to make a successful and exciting career that helps you tap into your creative potential, providing you with the perfect platform to launch your idea with panache. For those who have the entrepreneurial spirit anSplendid set ups, gracious guests, warm reception and everything to perfection at grand events like ‘Filmfare’ or the ‘Miss India Contest’ or the likes of them leave us amazed especially when we know that it’s all live and there is no scope for