Example Business Plan

1.0 Executive Summary 1 Chart: Highlights 1 1.1 Mission 2 1.2 Objectives 2
2.0 Company Summary 2 2.1 Start-up Summary 3 Table: Start-up 3 Table: Start-up Funding 4 Chart: Start-up 5 2.2 Company Ownership 5
3.0 Services 5
4.0 Market Analysis Summary 7 4.1 Market Segmentation 7 Table: Market Analysis 7 Chart: Market Analysis (Pie) 8
5.0 Strategy and Implementation Summary 8 5.1 Sales Strategy 8 5.1.1 Sales Forecast 9 Table: Sales Forecast 9 Chart: Sales Monthly 9 Chart: Sales by Year 10
6.0 Management Summary 10 6.1 Personnel Plan 10 Table: Personnel 10
7.0 Financial Plan 11 7.1 Break-even Analysis 11 Chart: Break-even Analysis 11 Table: Break-even Analysis 11 7.2 Projected Profit and Loss 12 Table: Profit and Loss 12 Chart: Profit Monthly 13 Chart: Profit Yearly 13 Chart: Gross Margin Monthly 14 Chart: Gross Margin Yearly 14 7.3 Projected Cash Flow 15 Table: Cash Flow 15 Chart: Cash 16 7.4 Projected Balance Sheet 17 Table: Balance Sheet 17 7.5 Business Ratios 18 Table: Ratios 18
Table: Sales Forecast 1
Table: Personnel 2
Table: Personnel 2
Table: General Assumptions 3
Table: General Assumptions 3
Table: Profit and Loss 4
Table: Profit and Loss 4
Table: Cash Flow 5
Table: Cash Flow 5
Table: Balance Sheet 6
1.0 Executive Summary

Bees' Circus is a children's play and music program that offers a series of parent/child programs devoted to the physical, emotional and social development of children. We offer eight different weekly classes for children newborn through four years. The activities are designed to improve balance, coordination and other sensory stimuli while reinforcing good social skills in a group play environment. Bees' Circus also offers music classes. Children 16 months through four years, will enjoy singing and dancing while getting their first taste of different musical beats and