HKDL Remains Committed To Growing Its B
HKDL remains committed to growing its business and establishing its brand as the premier vacation, entertainment and convention resort destination in the region.
“HKDL is an integral component in supporting Hong Kong’s position as one of the world’s top cities for leisure tourists and business visitors.
Similarly, Disney brought its global theme parks to Hong Kong and retained its
American themes. Through retaining the American culture within the walls of the theme park it allows people from mainland China a chance to engage in global consumption and a sense of international travel that would normally be prevented by their state. When
Disney was in negotiations with the government of Hong Kong, the government
“suggested that Chinese culture could be incorporated into the park but Disney argued that visitors should have an authentic Disney experience.” Disney saw the Hong Kong park as a chance to give locals a sample of an American park that would make them want to travel to America to see the real ones. Disney recognizes that the locals want an experience untainted by their own culture. Disney built the park as a smaller Disneyland just located in Hong Kong. Similarly to the initial reactions in France, the press of Hong
Kong highly criticized Disney’s decision to build in Hong Kong. They criticized the small scale of the park and questioned whether or not the partnership between Disney and the government was a sound one. Yet, the park was and still is successful and enjoyed by many visitors. When people from mainland China travel to Hong Kong Disneyland, they receive a global experience without going overseas. This allows them to experience a 21 very different, free, and individualist atmosphere in contrast to the repressive state in which they live (Fung & Lee, 2009). Another way in which the Disney Company
Through all three of these examples, we see the power that Disney has in the global economy and the influence it has
“HKDL is an integral component in supporting Hong Kong’s position as one of the world’s top cities for leisure tourists and business visitors.
Similarly, Disney brought its global theme parks to Hong Kong and retained its
American themes. Through retaining the American culture within the walls of the theme park it allows people from mainland China a chance to engage in global consumption and a sense of international travel that would normally be prevented by their state. When
Disney was in negotiations with the government of Hong Kong, the government
“suggested that Chinese culture could be incorporated into the park but Disney argued that visitors should have an authentic Disney experience.” Disney saw the Hong Kong park as a chance to give locals a sample of an American park that would make them want to travel to America to see the real ones. Disney recognizes that the locals want an experience untainted by their own culture. Disney built the park as a smaller Disneyland just located in Hong Kong. Similarly to the initial reactions in France, the press of Hong
Kong highly criticized Disney’s decision to build in Hong Kong. They criticized the small scale of the park and questioned whether or not the partnership between Disney and the government was a sound one. Yet, the park was and still is successful and enjoyed by many visitors. When people from mainland China travel to Hong Kong Disneyland, they receive a global experience without going overseas. This allows them to experience a 21 very different, free, and individualist atmosphere in contrast to the repressive state in which they live (Fung & Lee, 2009). Another way in which the Disney Company
Through all three of these examples, we see the power that Disney has in the global economy and the influence it has