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Each and every individual person communicates in their own unique way. People are distinctive in their culture, beliefs, age, gender, emotional intelligence, thought patterns and social skills. Thus communication can breakdown. Interaction between people, be it verbal or non verbal, is wide, varied and constant. The manner in which people communicate differs greatly. When communication fails it often leads to feelings of frustration, anger, and embarrassment.
In conversation encoding is the way in which a message is sent, spoken or written. Decoding is to interpret and understand what has been said or written. Within a conversation between two people they are both encoding and decoding. Messages are also being sent weather they be deliberate or not. The choices of clothes and how they are worn, a hair style or tattoo are all messages sent without a word being spoken. These are signals that are saying who you are, yet can be misinterpreted. Therefore feed back is valuable in communication. “Feedback tells the speaker what effect she or he is having on listeners” (Devito, 2009, p10). People may choose to alter their physical look or style dependant on whether they receive negative or positive feedback. However, having competence in ones self and the message that they are communicating is an immense skill.
In addition people not only communicate with speech or writing but also through touch. The source of communication needs to be adjusted appropriately to the selected receiver. Therefore feedforward messages assist in gaining peoples attention.
There are many barriers to effective communication.
Language and culture can be an obstacle when communicating. Simple gestures in one culture may be offensive to another. One