Kraft Inc.: The Taco Shell Case
Recently, as you know group interest to hold a conference discussing taco shells case. They found that taco shells contain GMO. Also, you know that these taco shells are sold by Kraft Inc. but they branded it with taco bell. This recall will not affect your investment in the taco bell restaurant. This is will only affect the stores not the restaurant.
This problem is separated from the restaurant because we are not selling taco shells in the restaurant. We know that the media will attack us, but we have our reasons to defend our self. Most of us know that we have agreement with Kraft Inc. to use our brand in some of their products. This recall is not only for taco shells; it includes other products.
However, an article will be published
discussing that case on Washington post. The target market for that case is 18-24. They mentioned that there would be 48 hours to react on that case. We want to let you know that these products will not be sold to the community. They will be again on market when they will be approved.
On that case, our public relations will clarify the problem to the community and the media. They will give detailed information about how is this problem separated from the restaurants. If there is a need to further information, please email me at aalhosni@umich.edu.
This problem is separated from the restaurant because we are not selling taco shells in the restaurant. We know that the media will attack us, but we have our reasons to defend our self. Most of us know that we have agreement with Kraft Inc. to use our brand in some of their products. This recall is not only for taco shells; it includes other products.
However, an article will be published
discussing that case on Washington post. The target market for that case is 18-24. They mentioned that there would be 48 hours to react on that case. We want to let you know that these products will not be sold to the community. They will be again on market when they will be approved.
On that case, our public relations will clarify the problem to the community and the media. They will give detailed information about how is this problem separated from the restaurants. If there is a need to further information, please email me at aalhosni@umich.edu.