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Making A Difference In Sweetgreen's Life

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Making A Difference In Sweetgreen's Life
Conrad Hilton many years ago said, "Achievement seems to be connected with action. Successful men and women keep moving. They make mistakes, but they don’t quit. This is what co-owners Nicolas Jammet, Jonathan Neman and Nathaniel Ru of Sweetgreen believe. Sweetgreen started just eight years ago with 3 college students with a goal. They wanted a to do something different in life that makes a difference in others lives. Because their parents are entrepreneurs, they're familiar with the principles and the nuts and bolts of a startup and what it takes to endure. Help from over 40 relatives and friends ensure the Sweetgreen venture with confidence and a strong start.

Sweetgreen uses the farm to table concept in the 40 stores now located in Baltimore, Boston, Los Angeles, New York, Philadelphia, New York and plans to grow in northern California and Chicago. Food is not the only action the young self starters want to impact communities with besides good health. Philanthropy, positive music through the energetic Sweetlife festival held in Maryland each year, lifestyle space and technology initiatives and lifestyle space all fit in with these ambitious men's goals. This is a growing concern in this country, especially this generation's concerns. Ru and his co-owners want to answer the "why" in their innovative casual food chain. …show more content…
Before his last semester, he and two friends had gotten approval for a 560 square feet of to open the first Sweetgreen which they originally thought to call it "Greens'. Their model is not serving just healthy food but a healthy lifestyle for the community, customers and
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