Apple Inc. is an American intercontinental organization with a hub on conception and fabricating consumer electronics and intimately connected software products. The Company began as “Apple Computer,” best known for its Macintosh personal computers in the 1980s and 1990s.
Despite a strong brand, rapid growth, and high profits in the late 1980s, Apple almost went bankrupt in 1996. Then Steve Jobs went to work, transforming Apple Computer into “Apple Inc.” with innovative non-PC products, starting in the early 2000s. As of November 2010, Apple operates over 300 stores worldwide and online shop where its products are sold. The Apples well known hardware products involve Macintosh for personal computers, the iPod for media players and iPhone.
Apple employs over 49,400 employees worldwide and Apples financial results for its stock was making history of its own. Apple became the most valuable company in the world in 2012. Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumer around the world through its innovative hardware, software and internet offering.
The Societal Environment
Demographic trends in current U.S are part of the sociocultural aspect of the societal environment. Even though the world’s population is growing, not all regions will grow equally. Most of the growth will be in the developing nations. The population of the developed nations will fall. Developing nations will continue to have more young than old people, but it will be the reverse in the industrialized nations. Apple’s products users are mainly young people. The demographic bulge in the U.S. population caused by the baby boom in the 1950s continues to affect market demand in many industries. This group of 77million people now in their 50s to 60s the largest age group in all developed nations. Hopefully Apple can find opportunities to offer products or services to