Pestle Anaylsis of Snack Food
Five Force Analysis 1. Suppliers
|Analysis Criteria |Risk Rating |
| |High |Medium |Low |
|Differentiation of Inputs | | |V |
|Switching Costs | |V | |
|Substitute Products | | | |
|Importance of volume to the supplier | | |V |
|Impact of inputs on cost or differentiation |V | | |
|Threat of forward integration | | |V |
|Overall Risk Rating | | | V |
Raw materials can be changed to other suppliers, but high costs of time & money are needed for searching new suppliers and to do the “quality check” on the raw materials to make sure they are in stable high quality.
Even we have to bulky purchase from suppliers, it does not affect us so much since the production of preserved fruits is most important part and we own the formula ourselves.
2. Substitutes
|Analysis Criteria |Risk Rating |
| |High |Medium |Low
|Analysis Criteria |Risk Rating |
| |High |Medium |Low |
|Differentiation of Inputs | | |V |
|Switching Costs | |V | |
|Substitute Products | | | |
|Importance of volume to the supplier | | |V |
|Impact of inputs on cost or differentiation |V | | |
|Threat of forward integration | | |V |
|Overall Risk Rating | | | V |
Raw materials can be changed to other suppliers, but high costs of time & money are needed for searching new suppliers and to do the “quality check” on the raw materials to make sure they are in stable high quality.
Even we have to bulky purchase from suppliers, it does not affect us so much since the production of preserved fruits is most important part and we own the formula ourselves.
2. Substitutes
|Analysis Criteria |Risk Rating |
| |High |Medium |Low