Puppy Monkey Baby Commercial Analysis
A couple years ago, Mountain Dew - PepsiCo. came out with a new drink Mountain Dew Kickstart. This drink is a combination of dew, juice, and caffeine; all of which most people enjoy. These three ingredients are a successful combination since it has been in the market for years. Why not combine more things that people like, as puppies, monkeys, and babies? Well, that is what the people at PepsiCo. did in their 2016 Super Bowl commercial for Mountain Dew Kick start. “Puppy Monkey Baby” is an effective commercial because it is aimed toward high school and college individuals, it is manufactured by a well known, successful company, and they know how to play on the emotions of the targeted demographic. Mountain Dew Kick start is just one of the
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Many individuals love the sight of babies, monkeys, and puppies. Whenever a person sees one of these, it ends up having their undivided attention because these things tend to pull on your heart strings. “Puppy Monkey Baby” gets the guys’ undivided attention in the commercial and makes them curious to what it is bringing to them (“50”). One young man looks right at the can and stares in awe at it after he has a sip (“50”). The gentleman makes direct eye contact when the “Puppy Monkey Baby” was licking his face (“50”). Combining Dew, juice, and caffeine gives the individual a kick start to their day because they feel tired, and it helps them have that undivided attention they might need. When people combine these three awesome things, it only gets better (“50”). Caffeine gives that “kick” tired individuals need to stay focused and get moving, while the juice provides a “healthier” spin on the Mountain Dew. The jingle, a simple, catchy song that gets repeated throughout the commercial is another aspect that plays on the viewers’ emotions. “Puppy Monkey Baby, Puppy Monkey Baby, Puppy Monkey Baby” gets stuck in the viewers’ mind, the dancing begins, and they start to wonder, “where did I hear that from” (“50”). Viewers think back to the commercial and the product that are promoted in the advertisement. The can for Mountain Dew Kick start in the
Many individuals love the sight of babies, monkeys, and puppies. Whenever a person sees one of these, it ends up having their undivided attention because these things tend to pull on your heart strings. “Puppy Monkey Baby” gets the guys’ undivided attention in the commercial and makes them curious to what it is bringing to them (“50”). One young man looks right at the can and stares in awe at it after he has a sip (“50”). The gentleman makes direct eye contact when the “Puppy Monkey Baby” was licking his face (“50”). Combining Dew, juice, and caffeine gives the individual a kick start to their day because they feel tired, and it helps them have that undivided attention they might need. When people combine these three awesome things, it only gets better (“50”). Caffeine gives that “kick” tired individuals need to stay focused and get moving, while the juice provides a “healthier” spin on the Mountain Dew. The jingle, a simple, catchy song that gets repeated throughout the commercial is another aspect that plays on the viewers’ emotions. “Puppy Monkey Baby, Puppy Monkey Baby, Puppy Monkey Baby” gets stuck in the viewers’ mind, the dancing begins, and they start to wonder, “where did I hear that from” (“50”). Viewers think back to the commercial and the product that are promoted in the advertisement. The can for Mountain Dew Kick start in the