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RESEARCHREFLECTION REPORT(should contain the details given below) | Please type your responses in the spaces below: | Marks available | Research Methods & ProcessesHow and why have you chosen/decided on the research methods and processes which you are using/have used for the development of your Major Project?How would you describe these to:1) a reader of your Major Project and/or2) a future employer(max. 550 words) | The selection of the topic is based upon the interestOf conducting the research on an organization's future sustainability and feasibility along with the competitive advantage and strategies to proceed in the market against other competitors. For the purpose of that Apple Inc. has been selected because of their market position and competitiveness over others. Their selection is being made due to their market share and innovative products. They are successful in developing their strategies through innovative and technological advanced products. Research work is different way of analyzing or collecting the data which is different from makingAny report on any topic. So, for the sake of thisI considered all the aspect about the research and selected this topic and organization. Selecting of Apple was an attempt to collect the information about the organization due to its market existence over the world. The method that has been selected was qualitative research method which allows the researcher to collect the data in large amount and use it according to the requirement of the study and develop the relevancy of data with the topic. Qualitative research method is meant to focus on the quality of data rather than the quantity; it ensures the research credibility and reliability of the data and helps the author to present it in a descriptive way to develop the analysis section. This method allow the author to collect the secondary data which is related to the selected

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