Simon Sinek Start With Why Summary

Simon Sinek is an author well known for establishing "The Golden Circle" and teaching others the concept of Why. Starting with the question “why?” Sinek identifies what makes certain people more innovative, more influential, and more successful than others. He learns that it all comes down to how they communicate. After reading the book "Start With Why: How Great Leaders Inspire Everyone to Take Action," we learn the naturally occurring pattern that people tend to communicate using their logical reasoning meaning they often focus on the Hows, and Whats rather than the Why. In the book Simon also explains why we are inspired by some leaders, businesses and organizations rather than others. Simon explains that it tends to