WHAT IS COMMUNICATION?
Communication is the process of transmitting and receiving of information through verbal or nonverbal behavior. At the center of any definition of communication must be the intention of conveying a message, even if the message is abstract (eg. modern poetry).
WHY WE COMMUNICATE
Why do we communicate?
The purpose of any given communication may be: * To initiate some action * To impart information, ideas, attitudes, beliefs or feelings * To establish, acknowledge or maintain links or relations with other people.
HOW WE COMMUNICATE
The communication cycle
Effective communication is a two-way process, perhaps best expressed as a cycle. Signals or ‘messages’ are ‘sent’ by the communicator and ‘received’ by the other party. He ‘sends’ back some form of confirmation that the ‘message’ has been received and understood: this is called ‘feedback’.
Message
SENDER RECEIVER
Feedback
The Stages of Communication Process
SENDER’S ACTIVITY * Impulse to communicate * Encoding the Message * Relay of Message
RECEIVER’S ACTIVITY * Decoding the Message * Feedback
Impulse to communicate * Deciding to communicate and deciding what to communicate is the first stage of the process. * Messages should ideally be reviewed and put into some working order in the brain before mouth, body or machinery are used to articulate and present the idea for someone else’s benefit.
Encoding the message * At this stage, the sender puts his message into words, gestures and expressions in the form that both sender and receiver understand. * We have to bear in mind however, that a symbol that we use and understand may be ambiguous (have more than one possible meaning) or mean something different to a person of different age, nationality, experience or beliefs. Just because we understand what we mean, it does not necessarily mean that someone else will.