Topic:Using Social Media to Promote Tourism Destination in Bangladesh
Date of submission: 17th April, 2013
Executive Summary
Being one of the best ‘Largest Industry Tourism enters in the business field with an objective to gradually become the top company of the world. To achieve the goal Social Media will play a vital role in the future.
This report covers a thorough analysis of using social media to promote tourism destination and its benefit analysis.
We know that proper use ofsocial media to promote tourism destination and its benefit analysisis very essential for achievement of efficiency and effectiveness of operation.If social media properly managed & organized than it will result in the overall performance in a positive way. On the other hand if it is not properly managed & organized, that will result in poor performance of tourism destination.
As we know media is one of the major & interesting areas ofadvertising tourism destination where a lot of prudency shall be shown. Here media will play a great role. So this report will cover the matter related to this area to give a good insight to it.
Abstract
Tourism has considered as the world’s largest and rapid growing industry of modern business world. It has a vital
Influence on economic, Socio-economic development of a country. Bangladesh is a new tourist destination on the map of the world. So it needs lots of advertisement procedures and that may be done through social media fruitfully.
Bangladesh has enormous potential to develop tourism destination because of its attractive natural beauty and rich cultural heritage. Tourism can add value in the Bangladeshi economy if proper marketing plan and strategy can be built and implemented for this purpose through social media. However, this industry fails to reach its destination due to adequate marketing practices. This paper aims to show the present scenario of tourism industry in