Motivation and Performance
Natemeyer begins this section with a paper by Abraham H Maslow on the Theory of Human Motivation. Maslow states that “motivation should be human-centered and not animal centered” (pg. 77). This notion sets human motivation apart from motivation in the rest of the animal kingdom. Human motivation not simply an instinctual behavior, but is more complex, dynamic and sent at various levels/stages. Maslow sets t to define human motivation by characterizing it as hierarchy of needs. He organizes these needs into a pyramid and identifies that the total satisfaction and fulfillment of one level results in the emergence of a new characteristic of needs. The emergence of a new set of needs is dependent on the emergence of a new characteristic of needs. According to Maslow when a man’s desires are met “other (and higher) need emerges and these rather than physiological hungers dominate the organism. And when these in turn are satisfied a new (and still “higher”) set of needs emerge and so on” (pg80). He terrorizes that a new set of needs will not emerge unless the previous set of needs have been gratified or fulfilled. At the bottom of the pyramid is basic or “physiological needs” followed by safety needs, love needs, self-esteem needs and at the top the need for self- actualization.
Davis C. McClelland addresses the question of human motivation by measuring the human “need to achieve” with the perspective that there are those who have “it “and those who don’t. In his article “The Urge to Achieve” McClelland divides the world into two groups a minority challenged by opportunity and willing to work to achieve something and the majority which really doesn’t care that much“(pg. 94). He goes on to define individuals in that minority, n Ach Man (those with high need to achieve) concerned with personal achievement rather than the rewards of success, habitually spend their time thinking about going things better