STUDY OF BAJAJ V/S HERO HONDA Submitted for the partial fulfillment of the degree of master of business administration (2007-2009) [pic] Vs [pic] INDEX Sr No. Particulars Page no DECLARATION The research on “Comparative Study between Bajaj and Hero Honda” has been given to me as part of the curriculum in 2-Years Masters
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Financial Management at Bajaj Auto Bajaj Auto Limited is one of India ’s largest two-wheeler manufacturers. As the dominant player until the early 1990s‚ Bajaj ’s market share declined from 49.3% in 1994‚ to 38.9% in 1999 with the entry of major competitors like Hero Honda. Bajaj has initiated several measures to regain its market share and strengthen its competitive position. The case discusses the financial strategy pursued by Bajaj. Financial Management at Bajaj Auto We want to get back
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INTRODUCTION: The Indian two wheeler market has a size of over Rs 100‚000 million. The Indian two wheeler segment contributes the largest volumes amongst all the segments in automobile industry. Though the segment can be broadly categorized into 3 sub-segments viz; scooters‚ motorcycles and mopeds; some categories introduced in the market are a combination of two or more segments e.g. scooterettes and step thru’s. The market primarily comprises five players in the two wheeler segment with most of the companies
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A REPORT ON "Study of Marketing Research On Bajaj Bike” A detailed study done in Bajaj Auto Ltd. Under the guidance of Dr. N. MAHESH A Project Report On "Study of Marketing Research On Bajaj Bike” A detailed study done in Bajaj Auto Ltd. Submitted in partial fulfillment of the requirement for award of degree of Master of Management Studies (MMS) under university of Mumbai. Submitted By Mr. Sagar Dhoble Roll No: 3003 Batch: 2010-2012 Under the guidance of
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Lifestyle Income Range 1. Middle Class adventurous‚ athelic‚ religious $80‚000 2. Middle Class adventurous‚ athelic‚ socialize $70‚000 3. Middle Class Independent‚ Outgoing $80‚000 - $100‚000 4. Middle Class Independent‚ Serious $50‚000 - $100‚000 5. Middle Class Independent‚ Religious‚ Money Consicious $50‚000 - $100‚000 Geography City County 1. Fountain Valley Orange 2. Santa Ana Orange 3. Irvine Orange 4. Newpor Beach Orange 5. Fountain Valley
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BAJAJ VS LML A Comparative Analysis In today’s world the two wheeler segment is a very competitive industry and there is a very stiff competition among the various companies. There have been many two wheeler companies in India present in the market since a long time‚ some have been able to transform itself and cope with the modern market and some have faded away into the past. Companies like Hero Honda‚ Bajaj and TVS have transformed themselves into major giants‚ while companies like LML and
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unregulated. Since 1990‚ consumers had felt the pinch of recession‚ inflation had averaged 13%‚ interest rates had shot up‚ and consumer purchasing power had dropped considerably. In 1993‚ demand for two-wheelers had declined substantially‚ the Indian two-wheeler vehicle industry suffered from chronic overcapacity due to the economic recession and the increase in the range and volume of consumer goods available to Indian consumer. This had given a big impact to BAL sales. 2. Technological forces
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BAJAJ CASE STUDY 1. What challenges confronted BAL and which were of its own making? In 1980s‚ the government’s impact was the most challenging factor confronting BAL. It witnessed an increase in both foreign and domestic competitors because of the Indian government’s permission of foreign technology and local manufacturing capacity expansion. Accordingly‚ Japanese products were more preferred than domestic brands due to its durability and eye-catching design. Apart from Yamaha‚ Suzuki‚ and Piaggio
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Consumer Perceptions of Pawn Shops Executive Summary Over the course of history‚ pawn shops have been a respectable option for short-term loans. And in today’s volatile economic environment‚ they can be a saving grace to people who are in need of quick cash but have poor or no credit‚ no bank account‚ or no credit card. However‚ pawn shops are not immune to the effects of the economy‚ with stiff competition from businesses like payday loans and stringent government regulations. Most notably‚ they
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Project On Perceptions of a people at the time of purchasing a Mobile Submitted To: Submitted By: Prof. Kunal Mankodi A-04 Sandip Chauhan A-44 Vimal Prajapati A-46 Jaykrishnan Sengundar A-62 Ujjaval Vaidya 1|P age Table of Content ACKNOWLEDGEMENT............................................................................................................. 3 OBJECTIVES OF THE RESEARCH .......................................................................................
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