Events and Entertainment Management Table of Contents Abstract……………………………………………………………………………p3 1.0 Event Typology………………………………………………………………p5 1.1 Introduction……………………………………………………p5 1.2 Definition of Special Events…………………………………p5 1.3 Music Events in UK…………………………………..……...p5 1.4 Importance of Music Industry in UK………………..……...p8 1.5 Present and Future Growth of Music Industry in UK….....p8 1.6 Factors influencing the growth of Music Industry……..….p9 1.7 Implications
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Competitors Analysis Table (Dettol‚ Life Buoy and Kirei Kirei)………………………….Page 8 5) SWOT and PEST Analysis - SWOT…………………………...…………………………………………………………….Page 9 - PEST…………………………...……………………………………………………Page 10 & 11 6) Marketing Objective……………………………………………………………………….Page 12 7) Marketing Strategy - Four Ps and their strategy - Product…………………………...………………………………………………………….Page 12 - Price and Promotion…………………………...…………………………………….Page 12 & 13 - Place………………………...……………………………………………………….Page 14 & 15
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Dr Nasina Mat Desa nasinausm@gmail.com 1-1 JOW 365E – INTERNATIONAL MANAGEMENT E Book :Deresky‚ H. (2011). International Management: Managing Across Borders and Cultures‚ 7ed.‚ Prentice Hall‚ NJ. EVALUATION CRITERIA: Paired Assignment 2 Continuous Assessment - 20% 20 % Final Examination - 60% Copyright ©2011 Pearson Education‚ Inc. publishing as Prentice Hall Assignment Find a partner. Case study : Canada Timber : Negotiating with the Japanese Deadline : 01 April 2015 Allocation
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EMPOWERMENT EVENTS PLANNING AND MANAGEMENT ICOPE JANUARY 8-9‚ 2013 EVENTS PLANNING & MANAGEMENT What is an Event Special or spectacular occasions where people gather together for a purpose whether they be to celebrate‚ educate‚ promote or commemorate. They are not the usual and ordinary activities that one engages in as part of his daily life Who is an Event Planner An event planner is‚ quite simply someone who organizes events. He is the person behind
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SPD4288 Events and Exhibition Management Group 1 : Lo Kwok Hung‚ Johnny 10105548S Cheung Wai Ying‚ Edith 10886871S Hui Wai Ling‚ Rachel 10886717S So On Na‚ Anna 10873814S Tse Kit Yee‚ Kinki 10100215S Content Page Executive Summary ..... Company Background and Product ..... Event Concept & Theme ..... Venue ..... Event Audience ..... Outline of Event Activities
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International Comparative Events TOUR 10002 International Comparative Events Coursework 2013/14 Comparison of Sidmouth Folk Week and the Woodford Folk Festival Banner Number: B00259618 Contents TOC \o "1-3" \u 1. Introduction PAGEREF _Toc2500 1 1.1 Background PAGEREF _Toc3935 1 1.2 Aims and Objectives PAGEREF _Toc5435 2 1.3 Methodology PAGEREF _Toc16531 2 2. Literature Review PAGEREF _Toc17650 3 3. SWOT Analysis PAGEREF _Toc11537 5 3.1 SWOT Analysis of Sdimouth Folk Week PAGEREF
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Event Management Plan for Spring Bash 2013 Event Description Day/Date/Time of Event – Duration. This event will be held during the week of Monday March 25th thru Thursday March 28th. The game times will be 10 am‚ 1pm‚ 4pm‚ and 7:30 pm. Location / Facility / Venue of the Event. The baseball site is the beautiful‚ professionally maintained Santaluces Sports Complex. The Santaluces Sports Complex was built by the Montreal Expos for their spring training and is located in Lantana‚ FL. Description
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Chapter 3 The External Assessment Strategic Management: Concepts & Cases 11th Edition Fred David Ch 3 -1 Key External Forces & the Organization Beyond control of organization! Key External Forces Competitors Suppliers Distributors Creditors Customers Employees Communities Managers Stockholders Labor Unions Special Interest Groups Products Services Opportunities & Threats Ch 3 -3 Performing External Audit Long-term orientation External Factors Measurable Applicable to competing firms Hierarchical
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Event Attendee’s Motivations and Decision Making Attendee motivation is an extremely important and studied field of event research; however a fixed understanding of specific motives is yet to be defined. Awareness of why people attend events will enable event managers to provide better experiences for the attendees‚ as well as improving the marketing techniques used (Kim‚ Uysal & Chen‚ 2002; Crompton & McKay 1997). On top of this it can produce opportunities for new products/ services
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Current Events in Business Laura Randolph RES/351 October 25‚ 2012 Ms. Ana Sias Research for business is important because it helps determine where and with whom a business competes. The business research process is helpful with how it develops the information used to find out how and what will be affective in allowing competiveness. In the restaurant industry‚ it is important to find a niche and know who your competitors are. Working in
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