A Project report On A study to understand market acceptability of Pepsi Atom In partial fulfilment of the requirements of Master of Management Studies Conducted by University of Mumbai “A study to understand market acceptability of Pepsi Atom” under the guidance of Prof. Rajesh Vyas in partial fulfillment of the requirement of Masters of Management Studies by University of Mumbai for the academic year 2012 – 2014. _______________ Prof. Rajesh Vyas Project Guide
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Commentory on translation Choisir une notion (foreignization) ? Explain and expand it Explain the key concepts Critics about Relate this approach to the translation task Seminar paper choisir un article qui parle de traduction resumez l’article et presentez les differents point critiques qui on été faites sur l’auteur critiques justifiés ou pas ? Domestication and Foreignization Theory Domestication and foreignization are two basic translation strategies which provide both
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India’s leading Real Estate Developer Established in 1972‚ Unitech is today a leading real estate developer in India. Known for the quality of its products‚ it is the first developer to have been certified ISO 9001:2000 in North India and offers the most diversified product mix comprising residential‚ commercial/IT parks‚ retail‚ hotels‚ amusement parks and SEZs. The well-recognised brand was yet again conferred with the title of "Superbrand" by Superbrands India in 2009. The Company is also
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market Before Coca-Cola and were able to gain a foothold in the market while it was still developing. Pepsi Disadvantages -Were forced to change their name to Lehar Pepsi Coca-Cola Advantages - Were able to buy 4 bottling plants from industry leader Parle Agro Coca-Cola Disadvantages - Denied entry until 1993 because Pepsi was already there which makes it harder to establish market share with Pepsi there. 3. “Global localization” (glocalization) is a policy that both companies have implemented successfully
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consumer at a very affordable price In 1967‚ Bisleri an Italian company‚ started by Signor Felice Bisleri‚ first brought the idea of selling bottled water in India. It started a company called Bisleri India. In 1969‚ Ramesh Chauhan‚ the Chairman of Parle Exports‚ bought over the brand. In those days‚ Bisleri packaged drinking water was available in glass bottles. Since 1995 Mr. Ramesh J. Chauhan has started expanding Bisleri operations substantially and the turn over has multiplied more than
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how the sales can be increased. * Top 20 Fast Moving Goods At Big Bazar Are : 1) Colgate 2) Gillette 3) Cadbury 4) Dove 5) Maggie 6) Everest Masala 7) Pepsi 8) Bisleri 9) Amul Butter 10) Lays 11) Parle – G 12) Surf Excel 13) Harpic Cleaner 14) Oral B Tooth Paste 15) Vaseline 16) Axe 17) Garnier 18) Nascafe Coffee 19) Saffola Vegetable Oil 20) Bikaneri Bhujiya * Non Moving Goods At Big Bazaar Are: 1)
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Haridwar-249403 Uttarakhand 8.Heinz India Pvt. Ltd. 7th floor ‚ ’D’ Shivsagar ‚Worli Mumbai-400018 9.Arani Agro Oil Industries Ltd. Mch No.6-3-249/3/1‚Ranga Raju Lane‚ Road No.1‚ ‚Banjara Hills‚ Hyderabad‚ Andhra Pradesh - 500 034 (India) 10.Parle Agro PVt. ltd. Off Western Express Highway‚ Sahar - Chakala Road‚ Parsiwada‚ Andheri (E)‚ Mumbai 400099 Industries
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A Project Report On DISTRIBUTION NETWORK OF Submitted to: Ms. Reenu Kalani Submitted by: Owais Shafi Wani Roll No. 08-AEMU-MBA-023 ACKNOWLEDGMENT I would hereby like to thank my project guide‚ Ms. Reenu Kalani (Faculty-Marketing)‚ for giving her valuable guidance and assistance during the course of this study. Her inputs were of great help with respect to the selection of the topics and also for the preparation of the project report on the same. Here I would also to mention
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What was the first Indian luxury hotel established by the Tata Group? Ans-Taj Mahal Hotel 11).When were banks in India nationalized? Ans-1969 12).Which Indian biscuit brands is the singal largest selling biscuit in the world in its segment? Ans- Parle G 13).Which company sponsors both Manchester United and the England Cricket team? Ans- Vodaphone 14).Who desingned the first modern petrol-driven internal combustion engine for the car? Ans-Gottlie Daimler 15).In which country is the world’s largest
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POSITIONING STRATEGIES Positioning refers to creating a favourable image in the mind of the customers so that they perceive the product or a service to be better than that of its competitors. It is also occupying the mind‚ heart‚ body and wallet space of customers in the selected target market segment through differential advantage higher than rivals in an irreplaceable way by converting differential advantage into sustainable differential advantage. Positioning is not so much what a product
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