Brand Management ............................................................... 12 Porter’s Five Forces Model .......................................................................................................... 12 Q-3 How might Coca Cola and Pepsi Co. respond to Wahaha in the carbonated drinks category? .... 13 Q-4 What should Wahaha do to anticipate and respond
Premium Coca-Cola Marketing Cola
References: Behind the hype‚ in an effort invisible to consumer Pepsi pumps in Rs. 3000 crores (1994) to add muscle to its infrastructure in bottling and distribution.
Premium Coca-Cola Pepsi Cola
wings. I am thankful to all people who have put in great efforts and gave me guidance for the successful completion of the project. I am indeed grateful to MR. MANISH SHAH (CUSTOMER EXECUTIVE) for providing me the guidance‚ advice‚ constructive suggestions and faith in my ability inspired to perform well who gave me a valuable opportunity of involving our self in studying this project. I am also grateful to PRO.ADITI RAUT (PROJECT GUIDE‚ CHETANA’S INSTITUTE OF MANAGEMENT & RESEARCH) for providing
Premium
PROJECT REPORT ON “A Comparative Study of soft drinks” POST GRADUATION DIPLOMA IN MANAGEMENT (Session: 2010-2012) Submitted By: Shiva Bhardwaj EBS ID- 0101PG009 ERA BUSINESS SCHOOL DWARKA SEC -9 NEW DELHI PREFACE Research report is an integral part of management courses. Project report experience refers to knowledge and skills acquired by a student by participation in activities performed by professional. It is distinct from an education in which theoretical knowledge is
Premium Coca-Cola Soft drink
going much transformation with changing customer demand‚ government policy and innovation in packing as effective manner. Coca cola products are well accepted by the people. There is a stiff competition from Pepsi. In order to achieve steady growth in this highly competitive market with Pepsi‚ the company should well informed about the major competitors in the market. So the study was
Premium Coca-Cola Soft drink
PROJECT REPORT ON " A STUDY ON SALES PROMOTION AT PEPSICO" Project report submitted in partial fulfillment of the requirement of Pondicherry University for the award of the degree of MASTER OF BUSINESS ADMINISTRATION (INTERNATIONAL BUSINESS) Submitted By Chandan kumar (Reg: No.11382017) Under the guidance of Dr. Bushan D.Sudhakar Reader‚ Department of International Business DEPARTMENT OF INTERNATIONAL BUSINESS SCHOOL OF MANAGEMENT PONDICHERRY UNIVERSITY PUDUCHERRY- 605 014 1|Page Department
Premium
drink in youth” is a code of critical & independent work carried out by me under supervision & guidance of Dr. Raj Kumar. This has not been previously submitted for the award of any other diploma‚ degree or other similar degree. The feasibility suggestion has been duly incorporated in the consultation with the supervisor. Signature of the Candidate EXECUTIVE SUMMARY Soft Drinks were common preference
Premium Coca-Cola Soft drink Pepsi
promoting to a different market sector The Britvic’s company extension strategies is to buy a new brands like Tango from Beechams and that’s how they got the Pepsi and 7UP‚ then they added Robinsons‚ Orchid Drinks‚ Aqua Libra and Pudrey’s brands. It will developed the company and increase by buying brands like 7UP and Pepsi. 7Up and Pepsi are the most recognisable and their are number one in Uk . Britvic planning to launch a Tango variant called Tango Clear without sugar‚ which was designed to
Premium Marketing Pricing
Introduction Research Objective The sole objective of making of this research report is to know about the present BRAND potency of PEPSI in comparison to other brands of soft drinks competing in the Indian market and by the help of a research to know that which soft drink brand has a highest brand potency. This report will further put a spotlight on the various soft drinks competitors in the Indian Market and the attitude and choice of the customers about their preferred soft drinks. Industry/Company
Premium Pepsi
AEREN FOUNDATION’S Maharashtra Govt. Reg. No.: F-11724 AN ISO 9001 : 2008 CERTIFIED INTERNATIONAL B-SCHOOL SUBJECT:- Investment Analysis Management Total Marks -80 CASE STUDY 1 (Marks 20) Downloaded Data of Bank of Baroda and HDFC Bank from www.nseindia.com of last 11 years has been summarized as follows. You are required to analyze the data using appropriate statistical tools‚ interpret the results and provide necessary advice to the investors as research analyst. Sr.No Date
Premium Investment Rate of return Stock