“Girls Are So Hot” is a Planet Fitness commercial that shows why an average woman does not want to go to a typical gym to workout. The clip gives a flashback of three modelesque women admiring and complementing one another in front of a mirror, while an average woman sits watching from afar. The Planet Fitness representative explains to the average woman that Planet Fitness is not like the other gyms and it’s only $10 a month.…
America has many forms of expressing how a man or woman should be seen and viewed by others. Everyday millions of humans get triggered into having the mind set that they are supposed to have a certain expectation about themselves to fit in with the world. Media is used to tremendously to help promote companies’ products, so overtime these advertisements have began to stick to a certain type of commercial that stereotypes people. An example of perceiving ads is a Victoria’s Secret ad versus a Polo ad.…
Over 20 million Americans above the age of 12 have an addiction, and 90% of those with an addiction began drinking, smoking, or using illicit drugs before the age of 18. Many of these addictions are products of peer pressure and students attempting to be the life of the party. In Cole Meyers “Addiction” he shows us how the continued use of drugs can give one a short term gains to increase his or her social status; however, in the long term, addiction strips the individual of his or her identity.…
Heroin can resemble an image a caring person; calming, there to relieve, and comfort all pain, inside and out. Once you accept, it attaches, holding on with a tight grip. The potent street opioid is hard to leave; starting from the first hit. In “Chasing Heroin” many of the addicts resemble the effects heroin carries. A variety of treatment options are available to reduce and remove those images and effects of heroin one may experience. Methadone a well-known treatment. Ever since the existence of methadone, addicts have turned to the drug to escape heroin.…
Hart is able to connect with readers on the hardships of life and how a single choice can influence your entire life. I originally chose this book to inform myself on drugs in today’s society and what influences the use of them. After reading the book, I was able to understand what causes drug use and how what we learn by the media is somewhat incorrect. This memoir is truly well written and includes a unique way of writing that continuously keeps the reader active and engaged in the…
“American Cheerleader” magazine contains articles and advertisements that appeal to readers who are interested in cheerleading or are cheerleaders. This magazine is for people who want to learn more about cheerleading or want to pursue their interest in cheerleading in the future. Because of this, the cheerleading organization UCA (United Cheerleading Association) has placed their ad, which invites cheerleaders to join the UCA coaching staff, in this specific magazine. The UCA advertisement is impressive in many ways, but lacks in a few aspects of effective ad design.…
Fear exists as a powerful emotion that often manipulates people and encourages them to perform actions that they normally would not do. The “Daisy Girl Ad” develops the idea of fear manipulation by convincing citizens to vote for one politician rather than the other and by making them feel afraid resulting in them pursuing goals they ordinarily would not.…
Heroin addiction is a very serious problem in America and it will continue to get worse until the war on drugs is won. But until then, addicts need all the help and support they can get to stop using this drug. Addicts should be encouraged to seek help, not ridiculed and cast out. Detoxification is the first step in getting off heroin, methadone will control the cravings, and the 12-step program will help ensure the addict has the support they need to stay clean and sober. If society, as a whole, works together to eradicate this affliction and support those that suffer from it, this problem can and will be ended.…
Covergirl, Seventeen magazine, Sears, just to name a few, these are only some brands that have been placed or integrated into the plot of the eighth season of America's Next Top Model. Since technology allows viewers to avoid ads, product placement is the paid product message targeted at influencing movie or TV audiences through the unobtrusive and planned access of a branded product into a movie or TV. (Tiny M. Lowrey, L.J Shrum, John A. McCarty, 2004) Product integration is a similar concept except that the product is used as a part of the program. According to Shrum, it is a technique by "weaving the product into the fabric' of the program". (Tiny M. Lowrey, L.J Shrum, John A. McCarty, 2004) These are the recent channels producers have exploited to vie for consumers' attention today.…
The Montana Meth project portrayed a documentary to the public which shows the general public how meth can trap a user in a never ending cycle of addiction. In the documentary one woman stated, "It's all you can think about, you don't have any other priorities in life. If you're doing this stuff, you don't have aspirations to be anything but a user. That's all you end up to be," (Montana Meth). In that same documentary a different user states, "People don't understand how we can get addicted to this but I feel so good right now, better than any sober person has ever felt in their entire life" (Montana…
In Claire’s Sterk’s book, “Fast Lives: women who used crack cocaine”, she uses information from observation, conversations, interviews and group discussions to explain how using crack affects active users. She also shows how they started using, how they survived, how they developed and maintained relationships with friends and family, and how they were mothers and drug users at the same time. In addition, Sterk started Project FAST, the Female Atlanta Study to identify the impact of drug use patterns on lives of active female users. In this study, most of the women’s stories are similar but yet different in many ways to each other. While curiosity and peer pressure caused these women to experiment with drugs, others were introduced to it by friends. While prostitution was frequently used to support their drug usage, many other women participated in the drug business or credit card fraud or shoplifted. Another similar thing they share is that they knew the negative images of crack cocaine users. They are expressed more negatively than their male counterparts as “being a drug user and a woman are generally seen as incompatible social roles” (Sterk, 4). As one of the goals of this study was to have a greater understanding of the lives of female crack cocaine users, Sterk had intentions to challenge the popular perception of crack cocaine addicts and I believe she did not succeeded in her pursuit.…
“Advertising has us chasing cars and clothes, working jobs we hate, so we can buy things we don’t need.” (Palahnuik, Fight Club) We have been forced our whole lives to believe that what we see on commercials and what we hear from higher figures of the media are of complete truth, when in actuality it is all in an attempt to completely regress the once strong state of mind. Prescription medication being one of them has been commercialized as a cure to the non-existent problems of modern day Americans, when in turn is only the downfall of their body, minds, and in whole…our society. A stand needs to be taken against the portrayal of legalized drugs in our country and the doctors and administrations enforcing them need to be opposed.…
Substance abuse is a problem that is an epidemic all over the world. America is not the only country suffering from heroin addiction. The misuse and abuse of drugs occurs at all age levels, in almost all social settings and at workplace occurrence in all occupation and industries. It has significant negative impacts that affect every community though out the world. Drugs affect all of us in one way shape or form. The government is making every attempt to extinguish the narcotic culture but it appears to be a losing battle from the beginning. Heroine has become a world epidemic that we see on the news and read about in the morning paper. The usage of heroin has increased over the last three decades and shows little sign of decreasing. This addiction is creating issues for every city and town throughout North America as well as larger populated areas in Europe. The normal method of use of heroin is through an injection, which creates more issues beyond addition such as AIDS and other incurable deceases.…
here has been an ever present threat within the United States that continues to grow at an alarming rate by the day; that threat is substance addiction. Nearly 38,000 deaths were linked to overdoses in 2009; that exceeds the total number of traffic violations for that year (“U.S Heroin Crisis”). Citizens and politicians continue to name it the number one “growing public health crisis” (“U.S Heroin Crisis”), but how do these users get addicted and what is the U.S doing to stop this so called “growing threat”? The U.S has recently deployed the overdose antidote Naloxone into the U.S, which has been a large area of debate between users and nonusers. This drug is a good way to get addicts on the road to recovery and a great way to train the average…
Clarke, Kayan C. "Advertising Sobriety: Marijuana and the Televised War on Drugs." Advertising Sobriety: Marijuana and the Televised War on Drugs. Serendip, n.d. Web. 11 Nov. 2012. .…