Communication
Chapter-1
Introduction
1.1. Executive summary
The project aims at studying the customer satisfaction of Reliance communication .The project consists of five sections ,in which first section deals with introduction and objectives of the company .the second section deals with the study of concept of customer satisfaction it’s importance, scope and previous researches on customer satisfaction by various authors .the third section deals with the research methodology .the fourth section deals with the case study and its interpretation .the last one deals with conclusion and bibliography .all the sections of the project basically describes how customers are treated and satisfied by Reliance communication .the case study provided describes how Reliance satisfies BSES Yamuna ,its one of the customer by introducing new technology namely WVDPN ,hence completing its very aim of customer satisfaction. The project also provides us with the knowledge that Reliance communications ranks amongst the top 5 telecommunications companies in the world by number of customers in a single country. Reliance Communications corporate clientele includes 2,100 Indian and multinational corporations, and over 800 global, regional and domestic carriers.
1.2 Objective
1. To study about Reliance communication.
2. To study the concept of customer satisfaction.
2. To study the technology used by the Reliance for the satisfaction of its customers.
3. To make conclusion in the light of the findings of the study.
Chapter 2
Company Profile
2.1 INTRODUCTION
Reliance Communications Limited is the flagship Company of Reliance Anil Dhirubhai Ambani Group, India’s third largest business house. Reliance Communications is India’s foremost and truly integrated Telecommunications service provider. The Company, with a customer base of over 85 million including over 2.2 million individual overseas retail customers, ranks. It ranks
Introduction
1.1. Executive summary
The project aims at studying the customer satisfaction of Reliance communication .The project consists of five sections ,in which first section deals with introduction and objectives of the company .the second section deals with the study of concept of customer satisfaction it’s importance, scope and previous researches on customer satisfaction by various authors .the third section deals with the research methodology .the fourth section deals with the case study and its interpretation .the last one deals with conclusion and bibliography .all the sections of the project basically describes how customers are treated and satisfied by Reliance communication .the case study provided describes how Reliance satisfies BSES Yamuna ,its one of the customer by introducing new technology namely WVDPN ,hence completing its very aim of customer satisfaction. The project also provides us with the knowledge that Reliance communications ranks amongst the top 5 telecommunications companies in the world by number of customers in a single country. Reliance Communications corporate clientele includes 2,100 Indian and multinational corporations, and over 800 global, regional and domestic carriers.
1.2 Objective
1. To study about Reliance communication.
2. To study the concept of customer satisfaction.
2. To study the technology used by the Reliance for the satisfaction of its customers.
3. To make conclusion in the light of the findings of the study.
Chapter 2
Company Profile
2.1 INTRODUCTION
Reliance Communications Limited is the flagship Company of Reliance Anil Dhirubhai Ambani Group, India’s third largest business house. Reliance Communications is India’s foremost and truly integrated Telecommunications service provider. The Company, with a customer base of over 85 million including over 2.2 million individual overseas retail customers, ranks. It ranks
Bibliography: 2. Jaiswal, Anand Kumar, Managing service quality (2008), 3rd edition.