Create Your Lean Canvas: Article Analysis
Running Lean: Create Your Lean Canvas
--Ash Maurya
Article Summary
Lean Canvas offers an impeccable layout for brainstorming potential business models and tracking progress. The author guides the entrepreneur through the process of creating a lean canvas for a start-up business. It starts by brainstorming for a product’s possible customers. It is important to realize that a customer pays, but a user does not. Moreover, splitting large customer segments is important to effectively construct and position a product for specific customers.
Initially, it is useful to visualize problems, channels and value propositions for all market segments on a single page. As understanding of different customer segments increases, separate lean canvases for
--Ash Maurya
Article Summary
Lean Canvas offers an impeccable layout for brainstorming potential business models and tracking progress. The author guides the entrepreneur through the process of creating a lean canvas for a start-up business. It starts by brainstorming for a product’s possible customers. It is important to realize that a customer pays, but a user does not. Moreover, splitting large customer segments is important to effectively construct and position a product for specific customers.
Initially, it is useful to visualize problems, channels and value propositions for all market segments on a single page. As understanding of different customer segments increases, separate lean canvases for