edible arrangements
SWOT ANALYSIS: The swot analysis of the edible arrangements company is as below:
1.Strengths
2.Weakness
3.Oppurtunities
4.Threats
Beginning with the Strengths,
•
The Brand Reputation: - Edible arrangements offer many different varieties of fresh fruits with chocolate dipping. They are very unique and have new concepts, this makes them add value to reputation of their brand. Their main strength is an ingenious approach to fresh foods. Fresh fruits are always healthy more the less fresh fruits with chocolate dipping adds to the luscious delight. The artistic works on the fruits makes it more appealing for a normal trespasser as well . It invokes a wow factor for the clients. Customers are highly satisfied with their artefact as well as aliments and are driven back with the urge for more. The flexible price factor also attracts more customers to Edible arrangements. The customer service provides the clients with the best hospitality and gives you an open choice of tasting your goodies before you intend to buy them . While marketing through this strategy of try and buy attracts the clients to buy more of their products and increases the sales for the company. The hospitality of the company also creates a warm and a welcoming atmosphere which serves as a major point in retaining the customers. A more customer friendly environment with the best products of fair pricing is what stand as the strength of the joint. Moving on to the weakness of the company,
The company offers only limited products and needs to diversify on the overall products produced. This will attract more clients and increase the sales. Edible arrangements have very little awareness on the open community and hence this will lead to customer reduction. A restricted marketing and financial plan will affect the company growth. Edible arrangements need to rethink on their promotion strategies and increase awareness among the public people. This will make them competitive
1.Strengths
2.Weakness
3.Oppurtunities
4.Threats
Beginning with the Strengths,
•
The Brand Reputation: - Edible arrangements offer many different varieties of fresh fruits with chocolate dipping. They are very unique and have new concepts, this makes them add value to reputation of their brand. Their main strength is an ingenious approach to fresh foods. Fresh fruits are always healthy more the less fresh fruits with chocolate dipping adds to the luscious delight. The artistic works on the fruits makes it more appealing for a normal trespasser as well . It invokes a wow factor for the clients. Customers are highly satisfied with their artefact as well as aliments and are driven back with the urge for more. The flexible price factor also attracts more customers to Edible arrangements. The customer service provides the clients with the best hospitality and gives you an open choice of tasting your goodies before you intend to buy them . While marketing through this strategy of try and buy attracts the clients to buy more of their products and increases the sales for the company. The hospitality of the company also creates a warm and a welcoming atmosphere which serves as a major point in retaining the customers. A more customer friendly environment with the best products of fair pricing is what stand as the strength of the joint. Moving on to the weakness of the company,
The company offers only limited products and needs to diversify on the overall products produced. This will attract more clients and increase the sales. Edible arrangements have very little awareness on the open community and hence this will lead to customer reduction. A restricted marketing and financial plan will affect the company growth. Edible arrangements need to rethink on their promotion strategies and increase awareness among the public people. This will make them competitive