How To Btec Business Level 3 Unit 3 P1 Business

P1 – explain different types of business information, their sources and purposes.
Types of information used by Thorpe Park
Written Communication – this involves any type of interaction between people using the written word. It is usually a very formal method of communication and is used both internally and externally by the business. Internally between staff written communication is very common in all businesses, including Thorpe Park, some examples of internal written communication would be employee contracts, memos, reports, employee manuals, emails and many more. Also written communication would be used to get in touch with other businesses for their business-to-business relationships, which might include sponsors of the park, food chains and suppliers. Written communication is common for business to business to ensure a formal and professional method and to also provide paper work and contracts between the businesses that may need to be kept for reference or legal purposes. Written communication is also used to transfer information to customers. If Thorpe Park receives any complaints from customers through an email or a letter to deal with this complaint they would
An example of some of the key information would be price, promotions and products. They would then be able to make comparisons between themselves and their competitors so that they can assess what they have against the competition. They may also want to look at what sort of discounts they are offering to attract customers and see what they can offer to beat this and gain the extra customers. The products that Thorpe Park has include the rides and therefore looking at new, upcoming rides other theme parks are creating can help to gather ideas and plan ways of regaining their competitive