Jeanne Kilborne's Essay: Killing USftly

I watched Jeanne Kilborne's video speech, “Killing Us Softly.” The informative video expressed many themes of oppression against women in the media, making them seem inferior and seen as objects. First, she mentions and proves that women are demeaned sexually, physically and intellectually, a point that she talks about for a big chunk of time, you could say it’s the main point of her presentation. I definitely agree with this argument because we still see it now-a-days in burger ads, women and their bodies are used to sell their food. In New York, Times Square, all you see is women promoting things. I don’t agree with their use of advertising at all because it makes women seem more like things that are usable. Kilborne proves this by using
She briefly talked about ads with colored people, stating that they were always paired with animal themes or how the white people were always above them. Which, again, could be true, but she didn’t have many ads to back up her statements. She finally concludes her topics with a theme of sexuality, saying that ads are warped and hypersexualized. I agree with this because there is a constant view of sex in advertisements, it’s everywhere you look even if you aren’t looking for it. She provides clear examples with ads that show only lust, no intimacy. Or a commercial with a woman in bondage, selling perfume. Every ad that is put out basically says that women need men for all their sexual desires and that all women want is sex because all they promote in their ads is a women barely dressed or touching a guy. She skillfully executed this point by providing clear examples of women in ads, there was no visible bias. Kilborne made plenty of valid points, giving information that can really change the way you look at things. You can really see the way women were and still are portrayed in