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Phoebe's Business Case Study

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Phoebe's Business Case Study
Organizational Structure and Staffing Needs
Organization Structure
Evaluating the organization structure will be a great step towards maintaining growth in Phoebe’s business. The organization structure will indicate how decisions are made within the form, the leadership role and the responsibilities of every employee (Kurtz, 2010). The organization structure details the way the employees and the management view the business and its future growth. Phoebe ought to take a managerial stand to effectively lead her team towards this new growth. Phoebe ought to decide on the steps that the company will take when it comes to making decisions within. In this case, a top-down approach may not be effective as it may bear resentment and also bar the employees …show more content…
Phoebe may, however, realize that there is a need to hire more workers to cater for the increased numbers of customers. More employees, in this case, translate to more expenses for her in terms of salaries. Phoebe, therefore, ought to hire competent staff that will help her actualize her financial objectives. Phoebe should organize for a formalized training before opening her business to equip her workers with the right skills needed in running that big business. Phoebe should also offer on the job training to her staff to enable them to acquire the right skills. Besides, on the job training is effective because it ensures that the workers can learn from their mistakes while still offering value to the …show more content…
By offering good services to the customers, phoebe can be assured that they will always refer new customers to her business which will enable her to make more profits (Collins & Shemko, 2009). The word of Mouth can go well with social media. Phoebe could hence continue using Facebook to advertise her services to her customers and at that ask her clients to review the company for the public to see.
Phoebe would also use posters to direct her customers to her new business. The posters will detail the types of food that she offers within the company and their price range. Posters are affordable and also easy to spot. Besides, Phoebe can put up the posters in designated public places to grab the customer’s attention. Phoebe could promote her business by actively getting involved with selling the food. Finally, offering discounts on a regular basis will also attract customers to the
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