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Stakeholder Expectation of__Corporate Social Responsibility Practices A Study on Local and__Multinational Corporations in Kazakhstan

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Stakeholder Expectation of__Corporate Social Responsibility Practices A Study on Local and__Multinational Corporations in Kazakhstan
Corporate Social Responsibility and Environmental Management
Corp. Soc. Responsib. Environ. Mgmt. 20, 168–181 (2013)
Published online in Wiley Online Library
(wileyonlinelibrary.com) DOI: 10.1002/csr.1283

Stakeholder Expectation of Corporate Social
Responsibility Practices: A Study on Local and
Multinational Corporations in Kazakhstan
Monowar Mahmood* and Janet Humphrey
KIMEP, Bang College of Business, Almaty, Kazakhstan

ABSTRACT
Assuming differences among the stakeholders, the study investigated stakeholders’ expectations of different aspects of corporate social responsibility (CSR) practices in Kazakhstan. As a transition economy, both internal stakeholders and the government still place more emphasis on economic and legal responsibilities for the sustainability of business organizations. On the other hand, civil society members and non-governmental organizations (NGOs) argue that business organizations need to focus more on ethical and discretionary responsibilities in
Kazakhstan. The findings of the study will help both local business organizations and multinational corporations (MNCs) to understand stakeholders’ expectations and to modify CSR activities in the right direction in the context of emerging economies. The policy implications of the study are also discussed. Copyright © 2012 John Wiley & Sons, Ltd and ERP Environment.
Received 26 May 2011; revised 3 January 2012; accepted 11 January 2012
Keywords: CSR expectations; stakeholder engagements; sustainable economic development; Kazakhstan

Introduction

C

ORPORATE SOCIAL RESPONSIBILITY (CSR) PRACTICES HAVE BECOME AN INTEGRAL PART OF BUSINESS ORGANIZATIONS, AND

are considered sine qua non for competitive advantage and long-term sustainability (Porter and Kramer, 2006;
Halme and Laurila, 2009; Brik et al., 2010; Carroll and Shabana, 2010; Blomgren, 2011; Rodriguez-Melo and
Mansouri, 2011). However, the contribution of CSR activities on the bottom line of business is not

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