e business and fashion blogging
Social Media and the Fashion Industry
Term Paper
Table of Content
1. Why social media and fashion?
2. The newest social media trends
3. Fashion Blogging
4. Example Lookbook
5. Example Looklet
6. Impact on the fashion industry
7. Types of Fashion Blogs
8. Fashion Blogs around the world
9. The 10 best Fashion Bloggers
10. Haute Couture and Fashion Blogging
1. Why social media and fashion?
In this time, the social media is an amazingly fast growing trend. Social media is not only used for creating friendship networks, for staying in touch with friends and family, it is becoming more and more a medium, which industries are using for growth and success. In this paper, the fashion industry is an example taken to show how e business is in relation with the social media and the fashion industry. Especially the fashion industry lives from ideas, from pictures, visuality and communication. Newest trends are created in minds, are brought down to papers, and photographed in pictures and are shared in magazines, newspapers – and fashion-blogs. The fashion industry has 1000 ways to go- to show its creativity and its world. Fashion lives from spreading ideas-which is exactly driven by the social media, by communication and the sharing of it. Fashion bloggers have become the newest wave of trend-settler, not only inspiring designers and stylist but also people all over the world. Fashion blogs are increasingly becoming a part of the mainstream fashion press. Many big media organizations have started fashion blogs and the best fashion bloggers are now also being offered mainstream media positions. Fashion is in this way more openly and wide spreaded. Not only for the designers this offers a good marketing opportunity it is also a good way for newcomers to learn and have the possibility to be able to start their work in the fashion industry with starting to share their work and show it to the world.
2.The
Term Paper
Table of Content
1. Why social media and fashion?
2. The newest social media trends
3. Fashion Blogging
4. Example Lookbook
5. Example Looklet
6. Impact on the fashion industry
7. Types of Fashion Blogs
8. Fashion Blogs around the world
9. The 10 best Fashion Bloggers
10. Haute Couture and Fashion Blogging
1. Why social media and fashion?
In this time, the social media is an amazingly fast growing trend. Social media is not only used for creating friendship networks, for staying in touch with friends and family, it is becoming more and more a medium, which industries are using for growth and success. In this paper, the fashion industry is an example taken to show how e business is in relation with the social media and the fashion industry. Especially the fashion industry lives from ideas, from pictures, visuality and communication. Newest trends are created in minds, are brought down to papers, and photographed in pictures and are shared in magazines, newspapers – and fashion-blogs. The fashion industry has 1000 ways to go- to show its creativity and its world. Fashion lives from spreading ideas-which is exactly driven by the social media, by communication and the sharing of it. Fashion bloggers have become the newest wave of trend-settler, not only inspiring designers and stylist but also people all over the world. Fashion blogs are increasingly becoming a part of the mainstream fashion press. Many big media organizations have started fashion blogs and the best fashion bloggers are now also being offered mainstream media positions. Fashion is in this way more openly and wide spreaded. Not only for the designers this offers a good marketing opportunity it is also a good way for newcomers to learn and have the possibility to be able to start their work in the fashion industry with starting to share their work and show it to the world.
2.The
Bibliography: BOF Team, “How are bloggers changing fashion?” ,09.June 2011, online-video , available at : http://www.businessoffashion.com/tag/fashion-blogging, accessed on 16.january 2012