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Business Plan for a Multimedia Studio

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Business Plan for a Multimedia Studio
BUSINESS PLAN FOR

KING STUDIOS

28, Pound Road
Magodo
01-XXX6634

1.0 Executive Summary 1 2.0 Company Summary 2 3.0 Services 4 4.0 Market Analysis Summary 4 5.0 Strategy and Implementation Summary 8 6.0 Management Summary 12 7.0 Financial Plan 13

1.0 Executive Summary
King Studios, located in Magodo, Lagos will serve small and medium-sized businesses and non-profits for all of their studio photography needs by creating beautiful shots that serve the client's needs, offering excellent service and flexibility with a personal touch, and offering value-added services related to photography. Founded and directed by veteran freelance commercial photographer Matte Flash, King Studios intends to raise 5,300,000 by adding limited partners to the business in order to open a studio space, hire staff, and undergo a new marketing campaign. Sales and profits from the business are projected to rise steadily, from 35,600,000 revenues and 5,000,000 profits in the first year to 75,000,000 revenues and 9,900,000 profits in year 5. Gross margins and net profit margins will be relatively steady at 75% and 13% respectively. The keys to success for the business include: * Establishing King Studios as flexible to the needs of small and medium-sized businesses * Offering a range of additional services, such as printing, photo editing, framing, and production of photos in a variety of digital formats * Making businesses feel at home in our studio and a part of the creative process

1.1 Objectives
King Studios seeks to enter the top three commercial photography providers in Lagos within five years. We seek the following objectives within that five year period: * To be in the top three commercial photography studios in terms of market share * To exceed 9,000,000 thousand in annual revenue * To support five full-time staff
1.2 Mission
King Studios seeks to serve small and medium-sized businesses and non-profits for all of their studio

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