The Gatorade slogan ‘Win from within’ has more of an emotional appeal. The clip of Michael Jordan in the 1995 NBA finals with a 103 degree fever, he had to be helped to the locker room but it was said to have been one of the best games of his career. With Michal playing in this clip it shows him very weak at times but his performance gets better when he drinks the Gatorade. This shows how Gatorade will enter your body make u gain the energy you need to get back in the game for a fresh start. Michael Jordan indorsing a product will get our attention because of his well-known status in the leagues as a great player. If Jordan can be sick and all he did was drink Gatorade to feel better it take a turn for others to play but, the catch is that the Gatorade wasn’t the thing that made him feel better Jordan was taking other medication prior to the game so that he can play. The clip has its view of replacing its value for energy. Gatorade made it look like it was a recovery drink.
When looking at Gatorade there numerically it is logically a good decision having the right amount of carbohydrates, sodium, potassium and few calories doing what water can’t like giving energy and rebuilding muscles. The clip shows shots taking that look normal when you are not at your best but the drink will get you back up to the top. The target of the clip wants the audience see one of the best basketball player as an athlete drinking the Gatorade before, during and after a game it is very