As a student undertaking in an industrial placement, there are a number of competencies and skills one must quickly learn in order to adapt to the business environment. This report will attempt to outline some important skills needed in the role of a Sales & Business Development Executive for company HotelStayUK and this student’s development in the key areas.
Communication:
“Fast and accurate communication is required to make a company more efficient. This means that the people who send messages should have effective communication skills. However, it also means that the people receiving the messages should be able to interpret them correctly.”Marsha Beslic M.S.. (2012).
There are many areas that need to be considered when discussing communication and the aforementioned job role, these include the following:
Oral communication: needed on a continual basis and very soon into the placement year, I quickly learned how important the ability to speak eloquently with collogues, clients and customers can be. Within my first week on the job, I was expected to make sales calls and open new business relationships with prospects, whilst also offer a service to existing clients over the phone. It was through speaking with colleagues and asking advice that gave me the knowledge needed to assist these clients, staff informed me of all the key clients and what they expected from us as a company as well as provided me help in other aspects as and when it was required.
Oral communication in the working environment needs to be kept professional, polite and succinct in order for the receiver of the message to easily understand what is being said and also so as not to cause offence. I have been exposed to many examples of both good and poor communication practiced throughout the placement year. An example of this involves another student interning for another department in the company titled “The Hotel Team”. (Student will be
References: Marsha Beslic M.S.. (2012). The Importance of Communication Skills in the Workplace. Available: http://potentialintoperformance.com/communication/the-importance-of-communication-skills-in-the-workplace.php. Last accessed 22nd June 2012. Geoghegan, B & Coleman, T. (2012). Rate Parity - Definition and Strategies. Available: http://hotelrevenuetools.com/?page=parity. Last accessed 22nd June 2012.