Most of this essay is a series of vignettes from my professional life, in chronological order. This is the story of my life, with an elaboration of what I think is the point of it all; my personal assessment of what I did and why I became a marketer.
At the age of 34, I was beginning to re-think all the decisions that I’ve made through my life and all the “what ifs” question that was not answerable up till now. For weeks, I have been contemplating and have faint urges to pursue more in life, and get hold of one most important thing in my life: graduate with a MBA in my hand! When I enrolled to UiTM, the decision to major in broadcasting was something I did not take lightly. I was sure of the decision I made without knowing the after-crisis that I might face later on. I spent 4 years of my life majoring in Broadcasting, and was enjoying college life as much as I could. I was always fascinated by the world of broadcasting and all its stories. It’s impossible for me to pin-point when I first became interested with broadcasting as it has been there for as long I can remember. I was lucky enough to land a 6 months practical at a production house that had given me exciting insights in the world of broadcasting. I remember going back to class from the 6 exciting months feeling enthusiastic about life, work and all the people that I have met in the industry. The months of hardworking, fast-paced industry were what