final work material
Internship Report
Al Safeer
By: Haripraveen selvaraju
SMBA13076
Report under the guidance of
Mr. Kumar prasoon
C.I.O (Al safeer group)
1.0 About the project
The project concentrates on consumer experience enhancement and also helps to improve the business reach among the customers. The project also concentrates on long term relationship building between customers and the outlets. To attain the above held points, two features act as a major contributor
a) Al safeer loyalty program and b) Al safeer in store radio.
These factors affect the customers shopping experience and act as a major bridge between the customers and retail outlets, hence a study about these factors becomes mandatory. Consumer experience plays a vital role in brand building and it has become absolute necessity to continue investing in research and development of this field. Customer experience management (CEM or CXM) is a strategy that focuses the operations and processes of a business around the needs of the individual customer. Perception is about how different people interpret the same environmental stimuli in different ways ad understanding consumers impulse becomes a vital part of providing soothing customer experience. ” To plan the network, the company should complete a comprehensive Business Planning process. Next the company needs to select the right software to control the network and recruit a competent media production house to produce audio/video content for the network. This foundation is the key to any good infrastructure; well-thought-out networks today will ROI quickly.
Customer experience attributes
In Al safeer group, consumer experience is taken as primary objective and research in the above attributes will improve the overall functionality of the organization. According to research loyalty programs and in store radio have proven to increase the customers shopping experience and even impact on their purchase decisions and controlling these attributes are
Al Safeer
By: Haripraveen selvaraju
SMBA13076
Report under the guidance of
Mr. Kumar prasoon
C.I.O (Al safeer group)
1.0 About the project
The project concentrates on consumer experience enhancement and also helps to improve the business reach among the customers. The project also concentrates on long term relationship building between customers and the outlets. To attain the above held points, two features act as a major contributor
a) Al safeer loyalty program and b) Al safeer in store radio.
These factors affect the customers shopping experience and act as a major bridge between the customers and retail outlets, hence a study about these factors becomes mandatory. Consumer experience plays a vital role in brand building and it has become absolute necessity to continue investing in research and development of this field. Customer experience management (CEM or CXM) is a strategy that focuses the operations and processes of a business around the needs of the individual customer. Perception is about how different people interpret the same environmental stimuli in different ways ad understanding consumers impulse becomes a vital part of providing soothing customer experience. ” To plan the network, the company should complete a comprehensive Business Planning process. Next the company needs to select the right software to control the network and recruit a competent media production house to produce audio/video content for the network. This foundation is the key to any good infrastructure; well-thought-out networks today will ROI quickly.
Customer experience attributes
In Al safeer group, consumer experience is taken as primary objective and research in the above attributes will improve the overall functionality of the organization. According to research loyalty programs and in store radio have proven to increase the customers shopping experience and even impact on their purchase decisions and controlling these attributes are