201 - Marketing Management. 1. Marketing Concepts – Marketing Concept‚ Marketing Process‚ Marketing Mix‚ Customer value‚ Customer Satisfaction and delight‚ Functions of Marketing 2. Marketing Planning- Analysis of Marketing opportunity‚ Product Market Selection‚ Process of Marketing Planning and Contents of Marketing Plan 3. Sales Forecasting Concept and methods‚ Introduction to Marketing Research-Process- Scope‚ Obstacles in acceptance. 4. Consumer Behaviour- Factors influencing consumer
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References: 1. Dessler‚ G. and Varkkey‚ B. (2011)‚ Human Resource Management‚ 12th ed.‚ New Delhi: Pearson 2 5. BhartiAirtelLimited‚ (2009 / 2010)‚ Annual Report‚ India. 6. BhartiAirtelLimited– Corporate Website‚ About BhartiAirtel. http://airtel.in/wps/wcm/connect/
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References: Bae‚ J. and Lawler‚ J. J. (2000). Organizational and HRM Strategies in Korea: Impact on Firm Performance in An Emerging Economy. Academy of Management Journal. Vol. 43‚ No.3: 502 – 517 Delaney‚ J.T Dessler‚ Gary. (1997). Manajemen Sumber Daya Manusia. Penerjemah Triyana Iskandarsyah. Penerbit PT. Prenhallindo Jakarta Early‚ P Ferdinand‚A. (2002). Structural Equation Modeling dalam Penelitian Manajemen Edisi 2. Semarang: BP Undip. Hofstede‚ G. (1980)
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References: Armstrong‚ M. (2009) Armstrong’s Handbook of Human Resource Management Practice‚ 11th Edition‚ Kogan Page Bloisi‚ W. (2007) An Introduction to Human Resource Management‚ Mc Graw Hill Dessler‚ G. (2011) Human Resource Management‚ 12th Edition‚ Pearson Messmer‚ M. and Bogardus‚ A. (2007) Human Resource Management‚ Wiley Pathways Demonstration training method (2007) [Online] Available at: http://traininganddevelopment.naukrihub.com/methods-of-training/demonstrations
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RESEARCH PROPOSAL TOPIC: EFFECTS OF STAFF TRAINING AND DEVELOPMENT OF SECRETARIAL STAFF IN AN ORGANIZATION A Study to be carried out in the Ministry of Higher Education‚ Science and Technology department of National Council for Science and Technology (NCST) and department of department of Research Management Directorate (DRMD) 0. INTRODUCTION 1. Problem Statement Training is a learning process that involves the acquisition of knowledge‚ sharpening of skills
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Human Resource Management [pic] SUBMITTED TO: Miss Naila Akber HND BUSINESS SUBMITTED BY: Sayed Muhammad Ali Muhammad Haris DATE: 4th July‚ 2009 Assessment Brief 1. Unit and Assessment Details Course Title: HND Business Unit Name:
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References: 2. Dessler‚ Gary. “Human Resource Management”‚ Prentice Hall‚ 8d edition‚ (2000). 3. Rao‚ Ashok. & et al‚ “ Total Quality Management: A Cross-Functional Perspective”‚ John Wiley & Sons‚ (1995). 4. Werther‚ William. & Davis‚ Keith. “Human Resource and Personnel
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Chapter: 1.0 Introduction A performance appraisal‚ employee appraisal‚ performance review‚ or (career) development discussion is a method by which the job performance of an employee is evaluated (generally in terms of quality‚ quantity‚ cost‚ and time) typically by the corresponding manager or supervisor. A performance appraisal is a part of guiding and managing career development. It is the process of obtaining‚ analyzing‚ and recording information about the relative worth of an employee to the
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orientation refers to the process of introducing new employees to their jobs‚ co-workers and work environment. Employee orientation can also be defined as the process of receiving and welcoming new employees when they first join the company. [Gary Dessler 1942]. During orientation‚ employees are made aware of the mission and vision of the organization‚ policies and programs of the organization. They are also given the necessary information required to perform their duties such as working hours‚ place
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1.0 Introduction Human Resource Management is the function within an organization that focuses on recruitment of‚ management of‚ and providing direction for the people who work in the organization. Human Resource Management can also be performed by line managers. Human Resource Management is the organizational function that deals with issues related to people such as compensation‚ hiring‚ performance management‚ organization development‚ safety‚ wellness‚ benefits‚ employee motivation
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