Week 8 Tutorial: Corporate Approaches to Responsible Business (Assessed) Critical Reflection: Question 6 (Shaw et al textbook‚ pp.198-199) Read the Kellogg case before your tutorial and prepare typed answers to the following questions. Question 1 : Do you think that Kellogg’s CSR statement is sincere‚ or is the company merely trying to convince stakeholders that it is a socially responsible company? Explain. Answer: CSR statement of Kellogg has deceived the public as their products has been
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Introduction: Tiger Airways is a low cost airline started its operations in Australia in November 2007 with its head office at Melbourne Tullamarine Airport. Tiger Airways offers cheap domestic flights to 12 destinations within Australia and expanding its operations by increasing its workforce‚ investment and started international flights. Tiger Airways ticket cost overs the seat booking and 15kg of check-in luggage and offers upgrades on luggage that is paid on top of ticket price. No food or
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Finance at Qantas depends on marketing to generate funds. Budgets for each of its business segments such as Qantas‚ Jetstar‚ freight‚ etc. and its related marketing strategies are key components of its marketing plan. Qantas’ marketing strategies are judged using financial criteria like sales‚ market share and profitability analysis. The right staff at Qantas must be
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References: Air Asia X (n.d). Retrieved from http://www.airasiax.com/ Jetstar (n.d). Retrieved from http://www.jetstar.com/my/en/home Air Bus (n.d). Retrieved from http://www.airbus.com/ Boeing (n.d). Retrieved from http://www.boeing.com/boeing/
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markets‚ build digital capabilities‚ encourage investment by implementing regulatory reforms and to increase the sectors labor supply. Economic growth will help support government efforts to strengthen the sector. Australias economy grew at a compound annual growth rate (CAGR) of 4.0% in 2013‚ the fastest rate of growth since 2007. Despite a host of challenges‚ including the appreciation of the Australian dollar and the rising popularity and increasing accessibility of new destinations‚ the nations
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| Qantas: The Context of Change Today’s organisations find themselves operating in an ever volatile changing global environment and as such need to be able to implement both incremental and transformational organisational change to ensure the organisations long term sustainability (Waddell‚ Cummings‚ & Worley‚ 2011‚ p. 2).This essay will focus on the Qantas Group which operates in the aviation industry and has recently been challenged to change in the face of increasing internal and external
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vertically is rare. Power of Buyers is medium to and increasing The cost involved with switching airplanes is decreasing as customers can access internet easily to compare and buy air tickets online nowadays. With emerge of budget airlines like Jetstar and AirAsia‚ more customers including travel agents and individuals prefer to take the budget airlines rather than full service airlines Availability of Substitutes is low For international airlines‚ the threat is quite low as airline is the only
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operational reliability‚ engineering and maintenance‚ and customer service. The Qantas Group ’s main business is the transportation of customers using two complementary airline brands - Qantas and Jetstar. In addition to operating subsidiary businesses including other airlines as Qantas Link‚ Jetstar Asia‚ Jetstar Pacific and businesses in specialist markets such as Q Catering. The Qantas Groups employs approx 32‚500 people serving 182 destinations in 44 countries. Qantas Brand. Qantas is a premium
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Business and Culture Essay “With increased globalization‚ economies have become more interdependent‚ making internationalization of operations critical for a company’s success in today’s competitive environment”. This essay will examine problems that Air New Zealand and Jet Star deal with whilst working internationally in a multi-cultural environment. Hofstede’s five cultural dimensions will help illustrate on an organizational level the importance for survival of these two companies when faced
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Title Page Microeconomic Concepts Charlie Edwards Contents Page Page Title page 1 Contents page 2 1.0 Summary 3 2.0 Introduction 3 3.0 Over view of Qantas group 3 4.0 Products and Services 4 4.1 Economy and Economy plus 4 4.2 Business Class 5 4.3 First 5 5.0 Internal and external factors 5 5.1 Internal factors 6 5
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